by our College Data Analytics TeamWe've pulled together some essential information you should know about the program, including how many students graduate each year, the ethnic diversity of these students, average starting salaries, and more. We've also included details on how BYU ranks compared to other colleges offering a major in marketing.
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The bachelor's program at BYU was ranked #132 on College Factual's Best Schools for marketing list. It is also ranked #4 in Utah.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 122 |
| Best Marketing Schools | 132 |
During the 2021-2022 academic year, Brigham Young University - Provo handed out 97 bachelor's degrees in marketing. This is a decrease of 13% over the previous year when 111 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at BYU is $64,256. This is higher than $44,742, which is the national median for all marketing bachelor's degree recipients.
During the 2022-2023 academic year, part-time undergraduate students at BYU paid an average of $342 per credit hour. No discount was available for in-state students. The following table shows the average full-time tuition and fees for undergraduates.
| In State | Out of State | |
|---|---|---|
| Tuition | $6,496 | $6,496 |
| Books and Supplies | $1,040 | $1,040 |
| On Campus Room and Board | $9,720 | $9,720 |
| On Campus Other Expenses | $5,736 | $5,736 |
Learn more about BYU tuition and fees.
The marketing program at BYU awarded 97 bachelor's degrees in 2021-2022. About 45% of these degrees went to men with the other 55% going to women.
The majority of the students with this major are white. About 86% of 2022 graduates were in this category.
The following table and chart show the ethnic background for students who recently graduated from Brigham Young University - Provo with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 1 |
| Hispanic or Latino | 7 |
| White | 83 |
| Non-Resident Aliens | 2 |
| Other Races | 3 |
BYU does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the BYU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Brigham Young University - Provo.
| Related Major | Annual Graduates |
|---|---|
| Accounting | 437 |
| Business Administration & Management | 330 |
| Finance & Financial Management | 198 |
| Construction Management | 62 |
| Management Sciences & Quantitative Methods | 49 |
More about our data sources and methodologies.