Marketing at Brigham Young University

Below are the key facts about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. Also, learn how BYU ranks among other schools offering degrees in marketing.

Jump to any of the following sections:

Available Degrees
Rankings
Popularity
Earnings
Student Debt
Student Demographics
Concentrations

Marketing Degrees Available at BYU

Bachelor’s Degree in Marketing

BYU Marketing Rankings

BYU is a solid choice among schools offering marketing. Specifically, it ranked #42 out of 645 schools by College Factual. It is also ranked #1 in Utah.

Ranking Type	Rank
Best Marketing Bachelor’s Degree Schools in Utah	1
Best Marketing Schools in Utah	1
Best Marketing Bachelor’s Degree Schools in the Rocky Mountains Region	2
Best Marketing Schools in the Rocky Mountains Region	2
Best Value Marketing Bachelor’s Degree Schools in Utah	8
Best Value Marketing Schools in Utah	8
Best Value Marketing Bachelor’s Degree Schools in the Rocky Mountains Region	13
Best Value Marketing Schools in the Rocky Mountains Region	13
Best Marketing Bachelor’s Degree Schools	42
Best Marketing Schools	42
Best Value Marketing Bachelor’s Degree Schools	119
Best Value Marketing Schools	119

Popularity of Marketing at BYU

During the most recent reporting year, Brigham Young University handed out 114 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from BYU Make?

$83,366 Bachelor's Median Salary

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing graduates with a bachelor’s degree from BYU report a median salary of $83,366 a year. This is above $66,875, the median for all majors at BYU.

Salary for Marketing majors with a bachelor's degree at BYU

How Much Student Debt Do Marketing Graduates from BYU Have?

$10,500 Bachelor's Median Debt

Student Debt of Marketing Graduates with a Bachelor’s Degree

To complete a bachelor’s at BYU, marketing graduates take on a median debt of $10,500 in student loans. This is lower than $12,184, the typical median for all majors at BYU.

Student debt for Marketing majors with a bachelor's degree at BYU

How Much Does a Bachelor’s in Marketing from BYU Cost?

$6,688 Average Tuition and Fees (In-State)

$10,500 Average Student Debt

BYU Undergraduate Tuition and Fees

The full-time undergraduate tuition and fees are shown below.

	In State	Out of State
Tuition	$6,120	$6,688

Learn more about BYU tuition and fees.

BYU Marketing Bachelor’s Program Diversity

Among recent graduates, 44% of marketing bachelor’s degrees went to men and 56% went to women.

BYU gender breakdown of Marketing Bachelor's degree grads

The largest share of marketing bachelor’s degree graduates at BYU were White. Roughly 77% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Brigham Young University with a bachelor’s in marketing.

Ethnic diversity of Marketing majors at Brigham Young University

Ethnic Background	Number of Students
Asian	3
Black or African American	0
Hispanic or Latino	9
White	88
Non-Resident Aliens	5
Other Races	9

Marketing Student Diversity at BYU

Here are the demographics of the marketing majors at Brigham Young University.

Concentrations & Focus Areas Within Marketing at BYU

The marketing program at BYU offers the following related majors:

Concentration	Annual Graduates
Marketing/Marketing Management, General	114

Marketing/Marketing Management, General at BYU

BYU conferred 114 completions in marketing/marketing management, general in the latest year of data — 56% to women and 44% to men. Most of these graduates identified as White (77%).

References

National Center for Education Statistics
O*NET Online
IPEDS — Integrated Postsecondary Education Data System
U.S. Department of Education — College Scorecard
Image Credit: By Mwilson3 under License More about our data sources and methodologies.