by our College Data Analytics TeamWe’ve pulled together some essential information you should know about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. See how ECU compares to other colleges that offer marketing.
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ECU ranks competitively among schools offering marketing. In particular, it placed #148 out of 645 schools by College Factual. It is also ranked #6 in North Carolina.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in North Carolina | 6 |
| Best Marketing Schools in North Carolina | 6 |
| Best Value Marketing Bachelor’s Degree Schools in North Carolina | 6 |
| Best Value Marketing Schools in North Carolina | 6 |
| College Major Best Value | 6 |
| College Major Best Value | 6 |
| College Major Top Ranked | 6 |
| College Major Top Ranked | 6 |
| Best Marketing Bachelor’s Degree Schools in the Southeast Region | 24 |
| Best Marketing Schools in the Southeast Region | 24 |
| College Major Top Ranked | 24 |
| College Major Top Ranked | 24 |
During the most recent reporting year, East Carolina University awarded 240 bachelor’s degrees in marketing.
Marketing students who finish a bachelor’s at ECU earn a median of $60,002 a year. This is below $61,153, the median for all majors at ECU.
To complete a bachelor’s at ECU, marketing graduates take on a median debt of $24,992 in student loans. This is above $24,742, the typical median for all majors at ECU.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $4,452 | $20,729 |
| Fees | $2,909 | $2,909 |
Read more about ECU tuition and fees.
Among recent graduates, 45% of marketing bachelor’s degrees went to men and 55% went to women.
The majority of marketing bachelor’s degree graduates at ECU were White. Roughly 77% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from East Carolina University with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 8 |
| Black or African American | 17 |
| Hispanic or Latino | 17 |
| White | 184 |
| Non-Resident Aliens | 1 |
| Other Races | 13 |
Take a look at the following statistics related to the make-up of the marketing majors at East Carolina University.
The marketing program at ECU breaks down into the following more specific areas of study:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 284 |
ECU granted 284 completions in marketing/marketing management, general recently — 57% to women and 43% to men. The most common background among these graduates was White (75%). Some of these were earned through distance education.