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College Factual  by our College Data Analytics Team
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Business, Management & Marketing at Grand Canyon University

4,599 Total Degrees Awarded
4 Award Levels Offered
#7 Best Rank — Bachelor's
$64,631 Bachelor's Salary

We’ve pulled together the essential facts you should know about the program at GCU. You can study it at the Bachelor’s level, with graduate study also available. It ranks as high as #7 out of 11 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:

Business, Management & Marketing Degrees Available at GCU

The following degree levels are offered in business, management & marketing at GCU, along with how many graduates complete each level annually.

Degree Level Annual Graduates
Bachelor’s 3,158
Master’s 1,368
Doctoral 38
Graduate Certificate 35

GCU Business, Management & Marketing Bachelor’s Degrees

For the most recent IPEDS reporting year, Grand Canyon University conferred 3,158 bachelor’s degrees in business, management & marketing.

Bachelor’s Rankings

GCU ranks competitively among schools offering business, management & marketing at the bachelor’s level. In particular it placed #7 out of 11 schools by College Factual.

Ranking Rank
Best Value Business, Management & Marketing Bachelor’s Degree Schools in Arizona 7
Best Business, Management & Marketing Bachelor’s Degree Schools in Arizona 8
Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region 54
Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region 96
Best Business, Management & Marketing Bachelor’s Degree Schools 789
Best Value Business, Management & Marketing Bachelor’s Degree Schools 936

Salary of Business, Management & Marketing Graduates with a Bachelor’s Degree

$64,631 Bachelor's Median Salary

Business, Management & Marketing graduates with a bachelor’s degree from GCU earn a median of $64,631 a year. This is below $65,272, the median for all majors at GCU.

Salary for Business, Management & Marketing majors with a bachelor's degree at GCU

Student Debt of Business, Management & Marketing Graduates with a Bachelor’s Degree

$27,096 Bachelor's Median Debt

To complete a bachelor’s at GCU, business, management & marketing students accumulate a median of $27,096 in student loans. This is below $30,001, the typical median for all majors at GCU.

Student debt for Business, Management & Marketing majors with a bachelor's degree at GCU

GCU Undergraduate Tuition and Fees

$18,508 Average Tuition and Fees (In-State)
$27,096 Average Student Debt

Average full-time tuition and fees are listed in the table below.

In State Out of State
Tuition $16,500 $16,473
Fees $2,035 $2,035

Learn more about GCU tuition and fees.

Bachelor’s Student Diversity

Among recent graduates, 47% of business, management & marketing bachelor’s degrees went to men and 53% went to women.

GCU gender breakdown of Business, Management & Marketing Bachelor's degree grads The majority of business, management & marketing bachelor’s degree graduates at GCU were White. About 56% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Grand Canyon University with a bachelor’s in business, management & marketing.

Ethnic diversity of Business, Management & Marketing majors at Grand Canyon University
Ethnic Background Number of Students
Asian 78
Black or African American 284
Hispanic or Latino 731
White 1,758
Non-Resident Aliens 51
Other Races 256

Business Administration and Management, General (Bachelor’s)

GCU conferred 1,635 bachelor’s completions in business administration and management, general recently — 51% to women and 49% to men. The largest share of these graduates were White (53%).

Marketing/Marketing Management, General (Bachelor’s)

GCU granted 440 bachelor’s degrees in marketing/marketing management, general recently — 64% to women and 36% to men. The most common background among these graduates was White (62%).

Finance, General (Bachelor’s)

GCU awarded 288 bachelor’s completions in finance, general recently — 28% to women and 72% to men. The largest share of these graduates were White (62%).

Accounting (Bachelor’s)

GCU conferred 271 bachelor’s completions in accounting in the latest year of data — 68% to women and 32% to men. The largest share of these graduates were White (55%).

Entrepreneurship/Entrepreneurial Studies (Bachelor’s)

GCU awarded 222 bachelor’s completions in entrepreneurship/entrepreneurial studies recently — 48% to women and 52% to men. Most of these graduates identified as White (64%).

Human Resources Management/Personnel Administration, General (Bachelor’s)

GCU granted 161 bachelor’s completions in human resources management/personnel administration, general in the latest year of data — 75% to women and 25% to men. Most of these graduates identified as White (42%).

Management Science (Bachelor’s)

GCU conferred 62 bachelor’s degrees in management science in the latest year of data — 47% to women and 53% to men. The most common background among these graduates was White (50%).

Hospitality Administration/Management, General (Bachelor’s)

GCU awarded 49 bachelor’s degrees in hospitality administration/management, general recently — 82% to women and 18% to men. Most of these graduates identified as White (69%).

Logistics, Materials, and Supply Chain Management (Bachelor’s)

GCU conferred 24 bachelor’s degrees in logistics, materials, and supply chain management in the latest year of data — 42% to women and 58% to men. Most of these graduates identified as White (46%).

Financial Risk Management (Bachelor’s)

GCU awarded 3 bachelor’s degrees in financial risk management in the latest year of data — 33% to women and 67% to men. The largest share of these graduates were Hispanic or Latino (33%).

Business/Commerce, General (Bachelor’s)

GCU awarded 3 bachelor’s degrees in business/commerce, general recently — 100% to women and 0% to men. The most common background among these graduates was White (100%).

Graduate Study in Business, Management & Marketing at GCU

This program is also offered at the graduate level at GCU. The following graduate award levels are reported.

Graduate Level Annual Graduates
Master’s 1,368
Doctoral 38
Graduate Certificate 35

References

More about our data sources and methodologies.

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