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Marketing at Grand Canyon University

Here is an overview of the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. Also, learn how GCU compares to other colleges that offer marketing.

Jump to any of the following sections:

• Available Degrees
• Rankings
• Popularity
• Earnings
• Student Debt
• Student Demographics
• Concentrations

Marketing Degrees Available at GCU

• Bachelor’s Degree in Marketing

GCU Marketing Rankings

GCU holds a strong position among schools offering marketing. In particular, it placed #538 out of 645 schools by College Factual. It is also ranked #9 in Arizona.

Ranking Type	Rank
Best Marketing Bachelor’s Degree Schools in Arizona	9
Best Marketing Schools in Arizona	9
Best Value Marketing Bachelor’s Degree Schools in Arizona	9
Best Value Marketing Schools in Arizona	9
Best Marketing Bachelor’s Degree Schools in the Southwest Region	56
Best Marketing Schools in the Southwest Region	56
Best Value Marketing Bachelor’s Degree Schools in the Southwest Region	59
Best Value Marketing Schools in the Southwest Region	59
Best Value Marketing Bachelor’s Degree Schools	453
Best Value Marketing Schools	453
Best Marketing Bachelor’s Degree Schools	538
Best Marketing Schools	538

Popularity of Marketing at GCU

In the most recent year for which we have data, Grand Canyon University conferred 440 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from GCU Make?

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing graduates with a bachelor’s degree from GCU go on to jobs where they make a median salary of $46,758 a year. This is lower than $65,272, the median for all majors at GCU.

How Much Student Debt Do Marketing Graduates from GCU Have?

Student Debt of Marketing Graduates with a Bachelor’s Degree

To complete a bachelor’s at GCU, marketing students borrow a median amount of $24,919 in student loans. This is lower than $30,001, the typical median for all majors at GCU.

How Much Does a Bachelor’s in Marketing from GCU Cost?

GCU Undergraduate Tuition and Fees

Average full-time tuition and fees are listed in the table below.

	In State	Out of State
Tuition	$16,500	$16,473
Fees	$2,035	$2,035

Learn more about GCU tuition and fees.

GCU Marketing Bachelor’s Program Diversity

For the most recent academic year available, 36% of marketing bachelor’s degrees went to men and 64% went to women.

The largest share of marketing bachelor’s degree graduates at GCU were White. Roughly 62% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Grand Canyon University with a bachelor’s in marketing.

Ethnic Background	Number of Students
Asian	17
Black or African American	22
Hispanic or Latino	85
White	275
Non-Resident Aliens	7
Other Races	34

Marketing Student Diversity at GCU

Take a look at the following statistics related to the make-up of the marketing majors at Grand Canyon University.

Concentrations & Focus Areas Within Marketing at GCU

The marketing program at GCU includes the following concentrations:

Concentration	Annual Graduates
Marketing/Marketing Management, General	440

Marketing/Marketing Management, General at GCU

GCU granted 440 degrees in marketing/marketing management, general recently — 64% to women and 36% to men. Most of these graduates identified as White (62%). This count includes degrees completed through distance education.

References

• National Center for Education Statistics
• O*NET Online
• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard

More about our data sources and methodologies.