Below are the key facts about the program, including its ranking, popularity, student demographics, and graduate outcomes. See how Lehigh University stacks up against peers offering marketing.
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Lehigh University is in the top 5% of the country for marketing. In particular, it placed #26 out of 645 schools by College Factual. It is also ranked #3 in Pennsylvania.
During the most recent reporting year, Lehigh University awarded 52 bachelor’s degrees in marketing.
Marketing graduates with a bachelor’s degree from Lehigh University earn a median of $85,576 a year. This is lower than $91,059, the median for all majors at Lehigh University.
Earning a bachelor’s degree at Lehigh University, marketing students borrow a median amount of $20,534 in student loans. This is lower than $23,008, the typical median for all majors at Lehigh University.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $56,980 | $63,930 |
| Fees | $1,050 | $1,050 |
Read more about Lehigh University tuition and fees.
In the most recent graduating class, 38% of marketing bachelor’s degrees went to men and 62% went to women.
The largest share of marketing bachelor’s degree graduates at Lehigh University were White. About 67% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Lehigh University with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 3 |
| Black or African American | 2 |
| Hispanic or Latino | 5 |
| White | 35 |
| Non-Resident Aliens | 4 |
| Other Races | 3 |
Among recent graduates, 50% of marketing master’s degrees went to men and 50% went to women.
The majority of marketing master’s degree graduates at Lehigh University are White. Roughly 100% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Lehigh University with a master’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 0 |
| Hispanic or Latino | 0 |
| White | 2 |
| Non-Resident Aliens | 0 |
| Other Races | 0 |
Take a look at the following statistics related to the make-up of the marketing majors at Lehigh University.
This marketing program at Lehigh University includes the following concentrations:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 54 |
Lehigh University awarded 54 degrees in marketing/marketing management, general in the latest year of data — 61% to women and 39% to men. Most of these graduates identified as White (69%).