Here is an overview of this program at Oakland. It is offered at the Bachelor’s level, with graduate study also available. It ranks as high as #7 out of 20 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:
College Factual ranks Oakland as a strong choice for marketing, ranked #227 out of 619 schools nationally.
| Ranking | Rank |
|---|---|
| Best Marketing Schools | 227 of 619 |
| Best Marketing Schools in Michigan | 8 of 22 |
| Best Marketing Schools in the Great Lakes Region | 43 of 115 |
The following degree levels are granted in marketing at Oakland, along with how many graduates complete each level annually.
| Degree Level | Annual Graduates |
|---|---|
| Bachelor’s | 92 |
| Professional Certificate | 1 |
During the most recent reporting year, Oakland University conferred 92 bachelor’s degrees in marketing.
Oakland is in the top 15% of the country for marketing at the bachelor’s level. In particular it placed #7 out of 20 schools by College Factual.
| Ranking | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in Michigan | 7 |
| Best Marketing Bachelor’s Degree Schools in the Great Lakes Region | 38 |
| Best Marketing Bachelor’s Degree Schools | 201 |
Marketing students who finish a bachelor’s at Oakland earn a median of $63,669 a year. This is lower than $67,748, the median for all majors at Oakland.
Earning a bachelor’s degree at Oakland, marketing students accumulate a median of $25,715 in student loans. This is lower than $25,972, the typical median for all majors at Oakland.
Average full-time tuition and fees are listed in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $13,934 | $24,735 |
Read more about Oakland tuition and fees.
In the most recent graduating class, 43% of marketing bachelor’s degrees went to men and 57% went to women.
The majority of marketing bachelor’s degree graduates at Oakland were White. Roughly 89% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Oakland University with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 3 |
| Black or African American | 3 |
| Hispanic or Latino | 2 |
| White | 82 |
| Non-Resident Aliens | 1 |
| Other Races | 1 |
Oakland awarded 92 bachelor’s completions in marketing/marketing management, general in the latest year of data — 57% to women and 43% to men. Most of these graduates identified as White (89%).
Graduate study is also available at Oakland. Here are the graduate award levels offered.
| Graduate Level | Annual Graduates |
|---|---|
| Professional Certificate Degrees in Marketing | 1 |