by our College Data Analytics TeamWe’ve pulled together some essential information you should know about the program, including rankings, popularity, diversity, and earnings. Find out how RIT stacks up against peers offering general sales & marketing.
Jump to any of the following sections:
RIT is a solid choice among schools offering general sales & marketing. Specifically, it ranked #40 out of 100 schools by College Factual. It is also ranked #3 in New York.
For the most recent IPEDS reporting year, Rochester Institute of Technology conferred 26 bachelor’s degrees in general sales & marketing.
General Sales & Marketing graduates with a bachelor’s degree from RIT earn a median of $67,214 a year. This is lower than $84,315, the median for all majors at RIT.
While getting their bachelor’s degree at RIT, general sales & marketing students borrow a median amount of $24,587 in student loans. This is lower than $27,308, the typical median for all majors at RIT.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $52,030 | $58,260 |
| Fees | $950 | $950 |
Find out more about RIT tuition and fees.
Among recent graduates, 54% of general sales & marketing bachelor’s degrees went to men and 46% went to women.
The majority of general sales & marketing bachelor’s degree graduates at RIT are White. About 38% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Rochester Institute of Technology with a bachelor’s in general sales & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 7 |
| Black or African American | 1 |
| Hispanic or Latino | 2 |
| White | 10 |
| Non-Resident Aliens | 4 |
| Other Races | 2 |
Take a look at the following statistics related to the make-up of the general sales & marketing majors at Rochester Institute of Technology.
This general sales & marketing program at RIT offers the following related majors:
| Concentration | Annual Graduates |
|---|---|
| Sales, Distribution, and Marketing Operations, General | 26 |
RIT conferred 26 completions in sales, distribution, and marketing operations, general in the latest year of data — 46% to women and 54% to men. The largest share of these graduates were White (38%).