by our College Data Analytics TeamHere is an overview of the program, including its ranking, popularity, student demographics, and graduate outcomes. Also, learn how Texas Tech University ranks among other schools offering degrees in general sales & marketing.
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Texas Tech University holds a strong position among schools offering general sales & marketing. Specifically, it ranked #23 out of 100 schools by College Factual. It is also ranked #3 in Texas.
During the most recent reporting year, Texas Tech University handed out 24 bachelor’s degrees in general sales & marketing.
The full-time undergraduate tuition and fees are shown below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,935 | $21,240 |
| Fees | $2,917 | $2,917 |
Learn more about Texas Tech University tuition and fees.
Among recent graduates, 8% of general sales & marketing bachelor’s degrees went to men and 92% went to women.
The majority of general sales & marketing bachelor’s degree graduates at Texas Tech University are White. Roughly 54% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Texas Tech University with a bachelor’s in general sales & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 2 |
| Hispanic or Latino | 5 |
| White | 13 |
| Non-Resident Aliens | 2 |
| Other Races | 2 |
Here are the demographics of the general sales & marketing majors at Texas Tech University.
The general sales & marketing program at Texas Tech University offers the following related majors:
| Concentration | Annual Graduates |
|---|---|
| Retailing and Retail Operations | 24 |
Texas Tech University awarded 24 completions in retailing and retail operations recently — 92% to women and 8% to men. The largest share of these graduates were White (54%).