Here is an overview of this program at The University of Tennessee-Knoxville. You can study it at the Bachelor’s level, with graduate study also available. It ranks as high as #1 out of 17 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:
College Factual rates The University of Tennessee-Knoxville as a strong choice for marketing, ranked #73 out of 619 schools nationally.
| Ranking | Rank |
|---|---|
| Best Marketing Schools | 73 of 619 |
| Best Marketing Schools in Tennessee | 1 of 17 |
| Best Marketing Schools in the Southeast Region | 16 of 151 |
Here is each degree level granted in marketing at The University of Tennessee-Knoxville, along with how many graduates complete each level annually.
| Degree Level | Annual Graduates |
|---|---|
| Bachelor’s | 369 |
| Master’s | 28 |
For the most recent IPEDS reporting year, The University of Tennessee-Knoxville awarded 369 bachelor’s degrees in marketing.
The University of Tennessee-Knoxville is among the very best schools in the country for marketing at the bachelor’s level. In particular it placed #1 out of 17 schools by College Factual.
| Ranking | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in Tennessee | 1 |
| Best Marketing Bachelor’s Degree Schools in the Southeast Region | 14 |
| Best Marketing Bachelor’s Degree Schools | 65 |
Marketing graduates with a bachelor’s degree from The University of Tennessee-Knoxville go on to jobs where they make a median salary of $55,676 a year. This is lower than $64,105, the median for all majors at The University of Tennessee-Knoxville.
While getting their bachelor’s degree at The University of Tennessee-Knoxville, marketing students accumulate a median of $19,500 in student loans. This is below $22,855, the typical median for all majors at The University of Tennessee-Knoxville.
Average full-time tuition and fees are listed in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $11,332 | $30,704 |
| Fees | $2,252 | $2,552 |
Learn more about The University of Tennessee-Knoxville tuition and fees.
In the most recent graduating class, 36% of marketing bachelor’s degrees went to men and 64% went to women.
The largest share of marketing bachelor’s degree graduates at The University of Tennessee-Knoxville were White. Approximately 88% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from The University of Tennessee-Knoxville with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 8 |
| Black or African American | 7 |
| Hispanic or Latino | 14 |
| White | 325 |
| Non-Resident Aliens | 0 |
| Other Races | 15 |
The University of Tennessee-Knoxville conferred 369 bachelor’s degrees in marketing/marketing management, general in the latest year of data — 64% to women and 36% to men. The most common background among these graduates was White (88%).
You can also pursue this field at the graduate level at The University of Tennessee-Knoxville. The following graduate award levels are reported.
| Graduate Level | Annual Graduates |
|---|---|
| Master’s Degrees in Marketing | 28 |