by our College Data Analytics TeamHere is an overview of the program, including its ranking, popularity, student demographics, and graduate outcomes. See how UIC compares to other colleges that offer marketing.
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UIC holds a strong position among schools offering marketing. In particular, it placed #80 out of 546 schools by College Factual. It is also ranked #4 in Illinois.
For the most recent IPEDS reporting year, University of Illinois Chicago handed out 206 bachelor’s degrees in marketing.
Marketing graduates with a bachelor’s degree from UIC go on to jobs where they make a median salary of $60,779 a year. This is below $73,881, the median for all majors at UIC.
While getting their bachelor’s degree at UIC, marketing students accumulate a median of $18,750 in student loans. This is lower than $20,119, the typical median for all majors at UIC.
Average full-time tuition and fees are listed in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $10,776 | $28,849 |
| Fees | $3,160 | $3,160 |
Read more about UIC tuition and fees.
For the most recent academic year available, 45% of marketing bachelor’s degrees went to men and 55% went to women.
The majority of marketing bachelor’s degree graduates at UIC were Hispanic or Latino. About 41% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Illinois Chicago with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 44 |
| Black or African American | 11 |
| Hispanic or Latino | 84 |
| White | 45 |
| Non-Resident Aliens | 18 |
| Other Races | 4 |
In the most recent graduating class, 29% of marketing master’s degrees went to men and 71% went to women.
The majority of marketing master’s degree graduates at UIC were White. About 38% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Illinois Chicago with a master’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 1 |
| Hispanic or Latino | 4 |
| White | 9 |
| Non-Resident Aliens | 9 |
| Other Races | 0 |
Here are the demographics of the marketing majors at University of Illinois Chicago.
This marketing program at UIC includes the following concentrations:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 230 |
UIC granted 230 degrees in marketing/marketing management, general in the latest year of data — 57% to women and 43% to men. The largest share of these graduates were Hispanic or Latino (38%).