Here is an overview of the program, including its ranking, popularity, student demographics, and graduate outcomes. Find out how UNC Charlotte ranks among other schools offering degrees in marketing.
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UNC Charlotte ranks competitively among schools offering marketing. Specifically, it ranked #104 out of 546 schools by College Factual. It is also ranked #3 in North Carolina.
In the most recent year for which we have data, University of North Carolina at Charlotte conferred 252 bachelor’s degrees in marketing.
Marketing students who finish a bachelor’s at UNC Charlotte go on to jobs where they make a median salary of $55,979 a year. This is lower than $63,622, the median for all majors at UNC Charlotte.
To complete a bachelor’s at UNC Charlotte, marketing students accumulate a median of $21,500 in student loans. This is lower than $24,702, the typical median for all majors at UNC Charlotte.
The full-time undergraduate tuition and fees are shown below.
| In State | Out of State | |
|---|---|---|
| Tuition | $3,812 | $19,065 |
| Fees | $3,427 | $3,427 |
Learn more about UNC Charlotte tuition and fees.
Among recent graduates, 52% of marketing bachelor’s degrees went to men and 48% went to women.
The largest share of marketing bachelor’s degree graduates at UNC Charlotte were White. Roughly 61% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of North Carolina at Charlotte with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 21 |
| Black or African American | 37 |
| Hispanic or Latino | 31 |
| White | 154 |
| Non-Resident Aliens | 1 |
| Other Races | 8 |
Here are the demographics of the marketing majors at University of North Carolina at Charlotte.
The marketing program at UNC Charlotte offers the following related majors:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 252 |
UNC Charlotte granted 252 degrees in marketing/marketing management, general in the latest year of data — 48% to women and 52% to men. Most of these graduates identified as White (61%).