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Marketing at University of South Florida

Below are the key facts about the program, including its ranking, popularity, student demographics, and graduate outcomes. See how University of South Florida USF compares to other colleges that offer marketing.

Jump to any of the following sections:

• Available Degrees
• Rankings
• Popularity
• Earnings
• Student Debt
• Student Demographics
• Concentrations

Marketing Degrees Available at University of South Florida USF

• Bachelor’s Degree in Marketing
• Master’s Degree in Marketing

University of South Florida USF Marketing Rankings

University of South Florida USF is in the top 15% of the country for marketing. More specifically it was ranked #124 out of 546 schools by College Factual. It is also ranked #5 in Florida.

Ranking Type	Rank
Best Marketing Master’s Degree Schools in Florida	1
Best Value Marketing Master’s Degree Schools in Florida	2
Best Value Marketing Master’s Degree Schools in the Southeast Region	2
Best Value Marketing Master’s Degree Schools	3
Best Value Marketing Bachelor’s Degree Schools in Florida	4
Best Value Marketing Bachelor’s Degree Schools in the Southeast Region	4
Best Marketing Bachelor’s Degree Schools in Florida	5
Best Marketing Schools in Florida	5
Best Value Marketing Schools in Florida	5
College Major Best Value	5
College Major Top Ranked	5
Best Marketing Master’s Degree Schools in the Southeast Region	6

Popularity of Marketing at University of South Florida USF

In the most recent year for which we have data, University of South Florida handed out 399 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from University of South Florida USF Make?

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing students who finish a bachelor’s at University of South Florida USF report a median salary of $54,019 a year. This is below $58,776, the median for all majors at University of South Florida USF.

How Much Student Debt Do Marketing Graduates from University of South Florida USF Have?

Student Debt of Marketing Graduates with a Bachelor’s Degree

Earning a bachelor’s degree at University of South Florida USF, marketing students borrow a median amount of $19,431 in student loans. This is below $21,829, the typical median for all majors at University of South Florida USF.

How Much Does a Bachelor’s in Marketing from University of South Florida USF Cost?

University of South Florida USF Undergraduate Tuition and Fees

Information about average full-time undergraduate tuition and fees is shown in the table below.

	In State	Out of State
Tuition	$4,559	$15,473
Fees	$1,851	$1,851

Read more about University of South Florida USF tuition and fees.

University of South Florida USF Marketing Bachelor’s Program Diversity

In the most recent graduating class, 46% of marketing bachelor’s degrees went to men and 54% went to women.

The largest share of marketing bachelor’s degree graduates at University of South Florida USF were White. Approximately 53% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of South Florida with a bachelor’s in marketing.

Ethnic Background	Number of Students
Asian	19
Black or African American	19
Hispanic or Latino	98
White	211
Non-Resident Aliens	27
Other Races	25

University of South Florida USF Marketing Master’s Program Diversity

Among recent graduates, 28% of marketing master’s degrees went to men and 72% went to women.

The majority of marketing master’s degree graduates at University of South Florida USF are Non-Resident Alien. About 34% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of South Florida with a master’s in marketing.

Ethnic Background	Number of Students
Asian	1
Black or African American	5
Hispanic or Latino	10
White	17
Non-Resident Aliens	18
Other Races	2

Marketing Student Diversity at University of South Florida USF

Take a look at the following statistics related to the make-up of the marketing majors at University of South Florida.

Concentrations & Focus Areas Within Marketing at University of South Florida USF

This marketing program at University of South Florida USF offers the following related majors:

Concentration	Annual Graduates
Marketing/Marketing Management, General	445

Marketing/Marketing Management, General at University of South Florida USF

University of South Florida USF conferred 445 degrees in marketing/marketing management, general in the most recent reporting year — 56% to women and 44% to men. The largest share of these graduates were White (51%).

References

• National Center for Education Statistics
• O*NET Online
• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• Image Credit: By Rick DeBow under License More about our data sources and methodologies.