by our College Data Analytics TeamBelow are the key facts about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. See how USC ranks among other schools offering degrees in marketing.
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Marketing majors who earn their bachelor’s degree from USC earn a median of $146,051 a year. This is above $101,273, the median for all majors at USC.
Average full-time tuition and fees are listed in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $60,446 | $69,904 |
| Fees | $1,743 | $1,743 |
Find out more about USC tuition and fees.
Among recent graduates, 47% of marketing master’s degrees went to men and 53% went to women.
The largest share of marketing master’s degree graduates at USC were White. About 33% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Southern California with a master’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 2 |
| Hispanic or Latino | 1 |
| White | 5 |
| Non-Resident Aliens | 4 |
| Other Races | 2 |
Take a look at the following statistics related to the make-up of the marketing majors at University of Southern California.
The marketing program at USC includes the following concentrations:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 36 |
USC granted 36 degrees in marketing/marketing management, general recently — 61% to women and 39% to men. Most of these graduates identified as Non-Resident Alien (33%).