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Marketing at University of Utah

Below are the key facts about the program, including its ranking, popularity, student demographics, and graduate outcomes. Also, learn how The U stacks up against peers offering marketing.

Jump to any of the following sections:

• Available Degrees
• Rankings
• Popularity
• Earnings
• Student Debt
• Student Demographics
• Concentrations

Marketing Degrees Available at The U

• Bachelor’s Degree in Marketing

The U Marketing Rankings

The U holds a strong position among schools offering marketing. More specifically it was ranked #43 out of 546 schools by College Factual. It is also ranked #2 in Utah.

Ranking Type	Rank
Best Marketing Bachelor’s Degree Schools in the Rocky Mountains Region	2
Best Marketing Bachelor’s Degree Schools in Utah	2
Best Marketing Schools in the Rocky Mountains Region	2
Best Marketing Schools in Utah	2
Best Value Marketing Bachelor’s Degree Schools in Utah	7
Best Value Marketing Schools in Utah	7
Best Value Marketing Bachelor’s Degree Schools in the Rocky Mountains Region	9
Best Value Marketing Schools in the Rocky Mountains Region	10
Best Value Marketing Bachelor’s Degree Schools	29
Best Marketing Bachelor’s Degree Schools	43
Best Marketing Schools	46
Best Value Marketing Schools	66

Popularity of Marketing at The U

During the most recent reporting year, University of Utah conferred 155 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from The U Make?

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing students who finish a bachelor’s at The U go on to jobs where they make a median salary of $68,614 a year. This is below $74,538, the median for all majors at The U.

How Much Student Debt Do Marketing Graduates from The U Have?

Student Debt of Marketing Graduates with a Bachelor’s Degree

Earning a bachelor’s degree at The U, marketing graduates take on a median debt of $20,632 in student loans. This is below $20,739, the typical median for all majors at The U.

How Much Does a Bachelor’s in Marketing from The U Cost?

The U Undergraduate Tuition and Fees

The full-time undergraduate tuition and fees are shown below.

	In State	Out of State
Tuition	$7,749	$29,701
Fees	$1,159	$1,159

Find out more about The U tuition and fees.

The U Marketing Bachelor’s Program Diversity

In the most recent graduating class, 51% of marketing bachelor’s degrees went to men and 49% went to women.

The largest share of marketing bachelor’s degree graduates at The U are White. About 72% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from University of Utah with a bachelor’s in marketing.

Ethnic Background	Number of Students
Asian	3
Black or African American	2
Hispanic or Latino	23
White	112
Non-Resident Aliens	4
Other Races	11

Marketing Student Diversity at The U

Take a look at the following statistics related to the make-up of the marketing majors at University of Utah.

Specializations & Focus Areas Within Marketing at The U

This marketing program at The U offers the following related majors:

Concentration	Annual Graduates
Marketing/Marketing Management, General	155

Marketing/Marketing Management, General at The U

The U awarded 155 degrees in marketing/marketing management, general in the latest year of data — 49% to women and 51% to men. Most of these graduates identified as White (72%).

References

• National Center for Education Statistics
• O*NET Online
• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• Image Credit: By University of Utah under License More about our data sources and methodologies.