by our College Data Analytics TeamHere, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, average salaries, and more. In addition, we cover how UWM ranks in comparison to other schools with marketing programs.
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The bachelor's program at UWM was ranked #149 on College Factual's Best Schools for marketing list. It is also ranked #9 in Wisconsin.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 137 |
| Best Marketing Schools | 149 |
During the 2021-2022 academic year, University of Wisconsin - Milwaukee handed out 299 bachelor's degrees in marketing. This is a decrease of 2% over the previous year when 304 degrees were handed out.
Marketing majors who earn their bachelor's degree from UWM go on to jobs where they make a median salary of $45,966 a year. This is great news for graduates of the program, since this figure is higher than the national average of $44,742 for all marketing bachelor's degree recipients.
While getting their bachelor's degree at UWM, marketing students borrow a median amount of $22,750 in student loans. This is not too bad considering that the median debt load of all marketing bachelor's degree recipients across the country is $31,427.
The typical student loan payment of a bachelor's degree student from the marketing program at UWM is $166 per month.
During the 2022-2023 academic year, part-time undergraduate students at UWM paid an average of $852 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $352 per credit hour. The average full-time tuition and fees for undergraduates are shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,455 | $20,455 |
| Fees | $1,565 | $1,565 |
| Books and Supplies | $800 | $800 |
| On Campus Room and Board | $10,980 | $10,980 |
| On Campus Other Expenses | $3,600 | $3,600 |
Learn more about UWM tuition and fees.
Of the 299 students who graduated with a Bachelor’s in marketing from UWM in 2022, 58% were men and 42% were women.
The majority of bachelor's degree recipients in this major at UWM are white. In the most recent graduating class for which data is available, 76% of students fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin - Milwaukee with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 13 |
| Black or African American | 10 |
| Hispanic or Latino | 30 |
| White | 226 |
| Non-Resident Aliens | 9 |
| Other Races | 11 |
UWM does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the UWM Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at University of Wisconsin - Milwaukee.
| Related Major | Annual Graduates |
|---|---|
| Finance & Financial Management | 224 |
| Management Sciences & Quantitative Methods | 178 |
| Business Administration & Management | 165 |
| Accounting | 75 |
| Human Resource Management | 73 |
More about our data sources and methodologies.