Below are the key facts about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. See how UWM stacks up against peers offering marketing.
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UWM is a solid choice among schools offering marketing. Specifically, it ranked #243 out of 546 schools by College Factual. It is also ranked #11 in Wisconsin.
In the most recent year for which we have data, University of Wisconsin-Milwaukee handed out 232 bachelor’s degrees in marketing.
Marketing graduates with a bachelor’s degree from UWM earn a median of $56,157 a year. This is below $56,986, the median for all majors at UWM.
Earning a bachelor’s degree at UWM, marketing students accumulate a median of $26,000 in student loans. This is lower than $26,827, the typical median for all majors at UWM.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $8,091 | $20,772 |
| Fees | $1,626 | $1,626 |
Find out more about UWM tuition and fees.
Among recent graduates, 59% of marketing bachelor’s degrees went to men and 41% went to women.
The largest share of marketing bachelor’s degree graduates at UWM were White. Roughly 69% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from University of Wisconsin-Milwaukee with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 18 |
| Black or African American | 9 |
| Hispanic or Latino | 24 |
| White | 159 |
| Non-Resident Aliens | 10 |
| Other Races | 12 |
Here are the demographics of the marketing majors at University of Wisconsin-Milwaukee.
This marketing program at UWM offers the following related majors:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 232 |
UWM awarded 232 degrees in marketing/marketing management, general in the latest year of data — 41% to women and 59% to men. The most common background among these graduates was White (69%).