by our College Data Analytics TeamHere, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, average salaries, and more. In addition, we cover how VCU ranks in comparison to other schools with marketing programs.
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The bachelor's program at VCU was ranked #195 on College Factual's Best Schools for marketing list. It is also ranked #5 in Virginia.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools | 177 |
| Best Marketing Schools | 195 |
During the 2021-2022 academic year, Virginia Commonwealth University handed out 122 bachelor's degrees in marketing. This is a decrease of 9% over the previous year when 134 degrees were handed out.
The median salary of marketing students who receive their bachelor's degree at VCU is $41,767. Unfortunately, this is lower than the national average of $44,742 for all marketing students.
While getting their bachelor's degree at VCU, marketing students borrow a median amount of $35,038 in student loans. This is higher than the the typical median of $31,427 for all marketing majors across the country.
The typical student loan payment of a bachelor's degree student from the marketing program at VCU is $379 per month.
During the 2022-2023 academic year, part-time undergraduate students at VCU paid an average of $1,198 per credit hour if they came to the school from out-of-state. In-state students paid a discounted rate of $443 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.
| In State | Out of State | |
|---|---|---|
| Tuition | $12,850 | $34,744 |
| Fees | $3,383 | $4,073 |
| Books and Supplies | $1,240 | $1,240 |
| On Campus Room and Board | $16,119 | $16,119 |
| On Campus Other Expenses | $6,150 | $6,150 |
Learn more about VCU tuition and fees.
In the 2021-2022 academic year, 122 students earned a bachelor's degree in marketing from VCU. About 56% of these graduates were women and the other 44% were men.
The following table and chart show the ethnic background for students who recently graduated from Virginia Commonwealth University with a bachelor's in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 16 |
| Black or African American | 24 |
| Hispanic or Latino | 13 |
| White | 54 |
| Non-Resident Aliens | 2 |
| Other Races | 13 |
VCU does not offer an online option for its marketing bachelor’s degree program at this time. To see if the school offers distance learning options in other areas, visit the VCU Online Learning page.
Take a look at the following statistics related to the make-up of the marketing majors at Virginia Commonwealth University.
| Related Major | Annual Graduates |
|---|---|
| General Business/Commerce | 392 |
| Business Administration & Management | 138 |
| Finance & Financial Management | 79 |
| Accounting | 78 |
| Management Sciences & Quantitative Methods | 62 |
More about our data sources and methodologies.