Here is an overview of the program, including rankings, popularity, diversity, and earnings. See how VCU compares to other colleges that offer marketing.
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VCU is a solid choice among schools offering marketing. In particular, it placed #149 out of 546 schools by College Factual. It is also ranked #4 in Virginia.
During the most recent reporting year, Virginia Commonwealth University awarded 154 bachelor’s degrees in marketing.
Marketing graduates with a bachelor’s degree from VCU earn a median of $52,497 a year. This is below $64,528, the median for all majors at VCU.
Earning a bachelor’s degree at VCU, marketing students borrow a median amount of $21,500 in student loans. This is lower than $23,820, the typical median for all majors at VCU.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $12,094 | $35,674 |
| Fees | $3,520 | $4,210 |
Find out more about VCU tuition and fees.
For the most recent academic year available, 51% of marketing bachelor’s degrees went to men and 49% went to women.
The largest share of marketing bachelor’s degree graduates at VCU are White. About 47% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Virginia Commonwealth University with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 12 |
| Black or African American | 23 |
| Hispanic or Latino | 22 |
| White | 72 |
| Non-Resident Aliens | 3 |
| Other Races | 22 |
Review the following statistics on the composition of the marketing majors at Virginia Commonwealth University.
The marketing program at VCU breaks down into the following more specific areas of study:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 154 |
VCU granted 154 completions in marketing/marketing management, general recently — 49% to women and 51% to men. Most of these graduates identified as White (47%).