Below are the key facts about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. Find out how WTAMU stacks up against peers offering marketing.
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WTAMU is a solid choice among schools offering marketing. In particular, it placed #432 out of 546 schools by College Factual. It is also ranked #32 in Texas.
| Ranking Type | Rank |
|---|---|
| Best Marketing Bachelor’s Degree Schools in Texas | 32 |
| Best Marketing Schools in Texas | 35 |
| Best Value Marketing Bachelor’s Degree Schools in Texas | 35 |
| College Major Top Ranked | 35 |
| Best Value Marketing Schools in Texas | 40 |
| College Major Best Value | 40 |
| Best Marketing Bachelor’s Degree Schools in the Southwest Region | 43 |
| Best Value Marketing Bachelor’s Degree Schools in the Southwest Region | 46 |
| Best Marketing Schools in the Southwest Region | 47 |
| College Major Top Ranked | 47 |
| Best Value Marketing Schools in the Southwest Region | 52 |
| College Major Best Value | 52 |
For the most recent IPEDS reporting year, West Texas A & M University awarded 36 bachelor’s degrees in marketing.
Marketing students who finish a bachelor’s at WTAMU earn a median of $52,388 a year. This is above $51,655, the median for all majors at WTAMU.
To complete a bachelor’s at WTAMU, marketing students borrow a median amount of $23,050 in student loans. This is above $22,333, the typical median for all majors at WTAMU.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $6,211 | $8,267 |
| Fees | $2,729 | $2,729 |
Learn more about WTAMU tuition and fees.
For the most recent academic year available, 31% of marketing bachelor’s degrees went to men and 69% went to women.
The largest share of marketing bachelor’s degree graduates at WTAMU were White. Roughly 53% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from West Texas A & M University with a bachelor’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 2 |
| Black or African American | 1 |
| Hispanic or Latino | 9 |
| White | 19 |
| Non-Resident Aliens | 0 |
| Other Races | 5 |
For the most recent academic year available, 50% of marketing master’s degrees went to men and 50% went to women.
The largest share of marketing master’s degree graduates at WTAMU were White. About 62% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from West Texas A & M University with a master’s in marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 1 |
| Hispanic or Latino | 1 |
| White | 5 |
| Non-Resident Aliens | 1 |
| Other Races | 0 |
Here are the demographics of the marketing majors at West Texas A & M University.
The marketing program at WTAMU includes the following concentrations:
| Concentration | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 44 |
WTAMU granted 44 completions in marketing/marketing management, general recently — 66% to women and 34% to men. Most of these graduates identified as White (55%).