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Marketing at Western Governors University

581 Bachelor's Degrees
#188 Overall Quality
$61,805 Bachelor's Salary

Here is an overview of the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. See how WGU Western Governors ranks among other schools offering degrees in marketing.

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Marketing Degrees Available at WGU Western Governors

WGU Western Governors Marketing Rankings

WGU Western Governors is a solid choice among schools offering marketing. In particular, it placed #188 out of 546 schools by College Factual. It is also ranked #6 in Utah.

Ranking Type Rank
Best Marketing Master’s Degree Schools in Utah 1
Best Value Marketing Master’s Degree Schools in the Rocky Mountains Region 1
Best Value Marketing Master’s Degree Schools in Utah 1
Best Marketing Master’s Degree Schools in the Rocky Mountains Region 3
Best Value Marketing Bachelor’s Degree Schools in the Rocky Mountains Region 3
Best Value Marketing Bachelor’s Degree Schools in Utah 3
Best Value Marketing Schools in Utah 3
College Major Best Value 3
Best Value Marketing Master’s Degree Schools 4
Best Value Marketing Schools in the Rocky Mountains Region 4
College Major Best Value 4
Best Marketing Bachelor’s Degree Schools in Utah 6

Popularity of Marketing at WGU Western Governors

In the most recent year for which we have data, Western Governors University awarded 581 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from WGU Western Governors Make?

$61,805 Bachelor's Median Salary

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing graduates with a bachelor’s degree from WGU Western Governors go on to jobs where they make a median salary of $61,805 a year. This is lower than $79,768, the median for all majors at WGU Western Governors.

Salary for Marketing majors with a bachelor's degree at WGU Western Governors

How Much Student Debt Do Marketing Graduates from WGU Western Governors Have?

$21,232 Bachelor's Median Debt

Student Debt of Marketing Graduates with a Bachelor’s Degree

Earning a bachelor’s degree at WGU Western Governors, marketing students accumulate a median of $21,232 in student loans. This is lower than $22,462, the typical median for all majors at WGU Western Governors.

Student debt for Marketing majors with a bachelor's degree at WGU Western Governors

How Much Does a Bachelor’s in Marketing from WGU Western Governors Cost?

$8,658 Average Tuition and Fees (In-State)
$21,232 Average Student Debt

WGU Western Governors Undergraduate Tuition and Fees

Information about average full-time undergraduate tuition and fees is shown in the table below.

In State Out of State
Tuition $7,162 $8,180
Fees $478 $478

Read more about WGU Western Governors tuition and fees.

WGU Western Governors Marketing Bachelor’s Program Diversity

In the most recent graduating class, 42% of marketing bachelor’s degrees went to men and 58% went to women.

WGU Western Governors gender breakdown of Marketing Bachelor's degree grads

The largest share of marketing bachelor’s degree graduates at WGU Western Governors were White. Approximately 64% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Governors University with a bachelor’s in marketing.

Ethnic diversity of Marketing majors at Western Governors University
Ethnic Background Number of Students
Asian 22
Black or African American 31
Hispanic or Latino 77
White 371
Non-Resident Aliens 0
Other Races 80

WGU Western Governors Marketing Master’s Program Diversity

For the most recent academic year available, 31% of marketing master’s degrees went to men and 69% went to women.

WGU Western Governors gender breakdown of Marketing Master's degree grads

The majority of marketing master’s degree graduates at WGU Western Governors are White. About 67% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Governors University with a master’s in marketing.

Ethnic diversity of Marketing majors at Western Governors University
Ethnic Background Number of Students
Asian 6
Black or African American 13
Hispanic or Latino 17
White 126
Non-Resident Aliens 0
Other Races 26

Marketing Student Diversity at WGU Western Governors

Review the following statistics on the composition of the marketing majors at Western Governors University.

Concentrations & Focus Areas Within Marketing at WGU Western Governors

This marketing program at WGU Western Governors offers the following related majors:

Concentration Annual Graduates
Marketing/Marketing Management, General 581
Digital Marketing 188

Marketing/Marketing Management, General at WGU Western Governors

WGU Western Governors conferred 581 completions in marketing/marketing management, general in the latest year of data — 58% to women and 42% to men. The largest share of these graduates were White (64%). This count includes degrees completed through distance education.

Digital Marketing at WGU Western Governors

WGU Western Governors awarded 188 degrees in digital marketing recently — 69% to women and 31% to men. Most of these graduates identified as White (67%). Some of these were earned through distance education.

References

More about our data sources and methodologies.

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