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Marketing at Western Kentucky University

Below are the key facts about the program, including how many students graduate each year, the diversity of these students, average starting salaries, and more. See how WKU, HILLTOPPERS stacks up against peers offering marketing.

Jump to any of the following sections:

• Available Degrees
• Rankings
• Popularity
• Earnings
• Student Debt
• Student Demographics
• Concentrations

Marketing Degrees Available at WKU, HILLTOPPERS

• Bachelor’s Degree in Marketing

WKU, HILLTOPPERS Marketing Rankings

WKU, HILLTOPPERS ranks competitively among schools offering marketing. More specifically it was ranked #269 out of 546 schools by College Factual. It is also ranked #3 in Kentucky.

Ranking Type	Rank
Best Marketing Bachelor’s Degree Schools in Kentucky	3
Best Marketing Schools in Kentucky	3
Best Value Marketing Bachelor’s Degree Schools in Kentucky	3
Best Value Marketing Schools in Kentucky	3
Best Value Marketing Bachelor’s Degree Schools in the Southeast Region	16
Best Value Marketing Schools in the Southeast Region	24
Best Value Marketing Bachelor’s Degree Schools	42
Best Marketing Bachelor’s Degree Schools in the Southeast Region	49
Best Marketing Schools in the Southeast Region	54
Best Value Marketing Schools	82
Best Marketing Bachelor’s Degree Schools	269
Best Marketing Schools	310

Popularity of Marketing at WKU, HILLTOPPERS

In the most recent year for which we have data, Western Kentucky University handed out 108 bachelor’s degrees in marketing.

How Much Do Marketing Graduates from WKU, HILLTOPPERS Make?

Salary of Marketing Graduates with a Bachelor’s Degree

Marketing students who finish a bachelor’s at WKU, HILLTOPPERS go on to jobs where they make a median salary of $53,494 a year. This is higher than $48,728, the median for all majors at WKU, HILLTOPPERS.

How Much Student Debt Do Marketing Graduates from WKU, HILLTOPPERS Have?

Student Debt of Marketing Graduates with a Bachelor’s Degree

Earning a bachelor’s degree at WKU, HILLTOPPERS, marketing students accumulate a median of $23,250 in student loans. This is lower than $24,535, the typical median for all majors at WKU, HILLTOPPERS.

How Much Does a Bachelor’s in Marketing from WKU, HILLTOPPERS Cost?

WKU, HILLTOPPERS Undergraduate Tuition and Fees

Information about average full-time undergraduate tuition and fees is shown in the table below.

	In State	Out of State
Tuition	$10,992	$27,000

Find out more about WKU, HILLTOPPERS tuition and fees.

WKU, HILLTOPPERS Marketing Bachelor’s Program Diversity

In the most recent graduating class, 44% of marketing bachelor’s degrees went to men and 56% went to women.

The majority of marketing bachelor’s degree graduates at WKU, HILLTOPPERS are White. Approximately 90% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Kentucky University with a bachelor’s in marketing.

Ethnic Background	Number of Students
Asian	1
Black or African American	2
Hispanic or Latino	4
White	97
Non-Resident Aliens	0
Other Races	4

Marketing Student Diversity at WKU, HILLTOPPERS

Here are the demographics of the marketing majors at Western Kentucky University.

Specializations & Focus Areas Within Marketing at WKU, HILLTOPPERS

This marketing program at WKU, HILLTOPPERS offers the following related majors:

Concentration	Annual Graduates
Marketing/Marketing Management, General	108

Marketing/Marketing Management, General at WKU, HILLTOPPERS

WKU, HILLTOPPERS awarded 108 degrees in marketing/marketing management, general in the most recent reporting year — 56% to women and 44% to men. The largest share of these graduates were White (90%).

References

• National Center for Education Statistics
• O*NET Online
• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• Image Credit: By OPMaster under License More about our data sources and methodologies.