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College Factual  by our College Data Analytics Team
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Undergraduate Business, Management & Marketing at Western Michigan University

866 Total Degrees Awarded
1 Award Levels Offered
#11 Best Rank — Bachelor's
$68,128 Bachelor's Salary

We’ve pulled together the essential facts you should know about the program at WMU. It is offered at the Bachelor’s level, with graduate study also available. At its best it places at #11 out of 37 schools (Bachelor’s level) by College Factual. Jump to any of the following sections:

WMU Undergraduate Business, Management & Marketing Rankings

#556 in the U.S.
#11 in Michigan
#77 in the Great Lakes Region

By College Factual’s measure, WMU among the top schools in the country for business, management & marketing, ranked #556 out of 2,327 schools nationally.

Ranking Rank
Best Business, Management & Marketing Schools 556 of 2,327
Best Business, Management & Marketing Schools in Michigan 11 of 67
Best Business, Management & Marketing Schools in the Great Lakes Region 77 of 317

Undergraduate Business, Management & Marketing Degrees at WMU

The following degree levels are granted in business, management & marketing at WMU, along with how many graduates complete each level annually.

Degree Level Annual Graduates
Bachelor’s 866
Master’s 102
Graduate Certificate 4

Business, Management & Marketing Majors at WMU

The business, management & marketing area of study at WMU breaks down into these majors. Follow a link for the major’s detailed rankings and outcomes:

Major Annual Graduates
Business Administration, Management and Operations 259
Finance and Financial Management Services 216
Marketing 204
Accounting and Related Services 200
Human Resources Management and Services 54
Specialized Sales, Merchandising and Marketing Operations 20
Entrepreneurial and Small Business Operations 14
Management Sciences and Quantitative Methods 4
Management Information Systems and Services 1

WMU Business, Management & Marketing Bachelor’s Degrees

In the most recent year for which we have data, Western Michigan University awarded 866 bachelor’s degrees in business, management & marketing.

Bachelor’s Rankings

WMU is in the top 10% of the country for business, management & marketing at the bachelor’s level. Specifically, it ranked #11 out of 37 schools by College Factual.

Ranking Rank
Best Business, Management & Marketing Bachelor’s Degree Schools in Michigan 11
Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region 53
Best Business, Management & Marketing Bachelor’s Degree Schools 389

Salary of Business, Management & Marketing Graduates with a Bachelor’s Degree

$68,128 Bachelor's Median Salary

Business, Management & Marketing graduates with a bachelor’s degree from WMU go on to jobs where they make a median salary of $68,128 a year. This is above $58,084, the median for all majors at WMU.

Salary for Business, Management & Marketing majors with a bachelor's degree at WMU

Student Debt of Business, Management & Marketing Graduates with a Bachelor’s Degree

$26,464 Bachelor's Median Debt

While getting their bachelor’s degree at WMU, business, management & marketing graduates take on a median debt of $26,464 in student loans. This is lower than $27,999, the typical median for all majors at WMU.

Student debt for Business, Management & Marketing majors with a bachelor's degree at WMU

WMU Undergraduate Tuition and Fees

$15,987 Average Tuition and Fees (In-State)
$26,464 Average Student Debt

Information about average full-time undergraduate tuition and fees is shown in the table below.

In State Out of State
Tuition $13,334 $19,826
Fees $126 $126

Find out more about WMU tuition and fees.

Bachelor’s Student Diversity

Among recent graduates, 56% of business, management & marketing bachelor’s degrees went to men and 44% went to women.

WMU gender breakdown of Business, Management & Marketing Bachelor's degree grads The majority of business, management & marketing bachelor’s degree graduates at WMU are White. About 52% of graduates fell into this category.

The following table and chart show the ethnic background for students who recently graduated from Western Michigan University with a bachelor’s in business, management & marketing.

Ethnic diversity of Business, Management & Marketing majors at Western Michigan University
Ethnic Background Number of Students
Asian 13
Black or African American 38
Hispanic or Latino 35
White 451
Non-Resident Aliens 300
Other Races 29

Graduate Study in Business, Management & Marketing at WMU

Graduate study is also available at WMU. The following graduate award levels are reported.

Graduate Level Annual Graduates
Master’s Degrees in Business, Management & Marketing 102
Graduate Certificate Degrees in Business, Management & Marketing 4

References

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College Rankings
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