2026 Best Value Marketing Schools in Massachusetts
[Marketing](/majors/business-management-marketing-sales/marketing/) is a field worth comparing on the balance of cost and outcomes. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2026 ranking, College Factual evaluated 42 schools on the balance of cost and outcomes for marketing students.
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2026 Best Value Marketing Schools in Massachusetts
If you want to know which schools deliver the best value for the marketing degrees they offer, see the list below.
Best Value Marketing Schools
Harvard University tops our 2026 list of the best value marketing schools in Massachusetts. Set in the city of Cambridge, Harvard University is a very large private not-for-profit institution. Expect in-state tuition and fees of around $61,676. Marketing graduates carry a median of $16,616 in student loans. Soon after graduation, marketing degree recipients from Harvard University generally make around $95,207. Set against $16,616 in median debt, that is a healthy payoff. Harvard University admits about 4% of applicants.
A rank of #2 makes Framingham State University one of the best values for marketing. Located in the city of Framingham, Framingham State University is a moderately-sized public university. In-state tuition and fees average $11,920, while out-of-state students pay about $18,000. Students borrow a median of $25,962 to complete the marketing program here. Marketing graduates of Framingham State University earn a median of $39,218 early in their careers. Set against $25,962 in median debt, that is a healthy payoff. Framingham State University admits about 84% of applicants.
A rank of #3 makes Bridgewater State University one of the best values for marketing. Located in the suburb of Bridgewater, Bridgewater State University is a large public university. Students from in state pay about $11,734 in tuition and fees, while out-of-state students pay about $17,874. Typical student debt for marketing graduates is $23,375. Soon after graduation, marketing degree recipients from Bridgewater State University generally make around $39,871. That is a strong return on a $23,375 median debt. Bridgewater State University admits about 88% of applicants.
The strong cost-to-outcome balance at Salem State University earned it the #4 place for marketing. Salem State University is a moderately-sized public school located in the suburb of Salem. Students from in state pay about $12,338 in tuition and fees, with out-of-state students paying around $19,531. Students borrow a median of $27,176 to complete the marketing program here. Marketing graduates of Salem State University earn a median of $49,656 early in their careers. Set against $27,176 in median debt, that is a healthy payoff. The acceptance rate is 96%.
University Of Massachusetts Amherst is a great value for students pursuing a degree in marketing, landing the #5 spot this year. Located in the city of Amherst, University Of Massachusetts Amherst is a very large public university. Students from in state pay about $17,772 in tuition and fees, while out-of-state students pay about $40,449. Marketing graduates carry a median of $23,750 in student loans. Marketing graduates of University Of Massachusetts Amherst earn a median of $58,462 early in their careers. Set against $23,750 in median debt, that is a healthy payoff. The acceptance rate is 60%.
Westfield State University earned the #6 position for value in marketing this year. Set in the suburb of Westfield, Westfield State University is a moderately-sized public institution. In-state tuition and fees average $12,179, while out-of-state students pay about $18,259. Students borrow a median of $25,910 to complete the marketing program here. Marketing graduates of Westfield State University earn a median of $46,645 early in their careers. Set against $25,910 in median debt, that is a healthy payoff. Roughly 81% of applicants are accepted.
University Of Massachusetts Dartmouth ranked #7 on our 2026 list of the best value marketing schools. University Of Massachusetts Dartmouth is a moderately-sized public school located in the suburb of North Dartmouth. In-state tuition and fees average $15,612, with out-of-state students paying around $32,567. Marketing graduates carry a median of $27,000 in student loans. Early-career marketing graduates make about $42,782. Weighed against typical debt, the earnings make a compelling case for value. University Of Massachusetts Dartmouth admits about 91% of applicants.
Boston University placed #8 among the best values for marketing. Located in the city of Boston, Boston University is a very large private not-for-profit university. In-state tuition and fees average $68,102. Typical student debt for marketing graduates is $25,232. Marketing graduates of Boston University earn a median of $61,136 early in their careers. That is a strong return on a $25,232 median debt. The acceptance rate is 11%.
Clark University placed #9 among the best values for marketing. Clark University is a mid-sized private not-for-profit school located in the city of Worcester. Students from in state pay about $58,467 in tuition and fees. Typical student debt for marketing graduates is $26,153. Soon after graduation, marketing degree recipients from Clark University generally make around $43,257. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 40%.
Assumption College placed #10 among the best values for marketing. Located in the city of Worcester, Assumption College is a mid-sized private not-for-profit university. In-state tuition and fees average $51,356. Typical student debt for marketing graduates is $27,000. Early-career marketing graduates make about $55,314. That is a strong return on a $27,000 median debt. Roughly 83% of applicants are accepted.
Stonehill College earned the #11 position for value in marketing this year. Located in the suburb of Easton, Stonehill College is a mid-sized private not-for-profit university. Expect in-state tuition and fees of around $56,370. Marketing graduates carry a median of $26,000 in student loans. Marketing graduates of Stonehill College earn a median of $50,025 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 66% of applicants are accepted.
Suffolk University earned the #12 position for value in marketing this year. Set in the city of Boston, Suffolk University is a moderately-sized private not-for-profit institution. Students from in state pay about $47,550 in tuition and fees. Marketing graduates carry a median of $27,000 in student loans. Soon after graduation, marketing degree recipients from Suffolk University generally make around $54,017. That is a strong return on a $27,000 median debt. Roughly 82% of applicants are accepted.
Nichols College landed the #13 spot for marketing value this year. Set in the suburb of Dudley, Nichols College is a small private not-for-profit institution. The average in-state cost of tuition and fees is $42,705. Typical student debt for marketing graduates is $27,000. Early-career marketing graduates make about $52,388. That is a strong return on a $27,000 median debt. Nichols College admits about 81% of applicants.
Western New England University came in at #14 for value in marketing this year. Set in the city of Springfield, Western New England University is a mid-sized private not-for-profit institution. Students from in state pay about $47,820 in tuition and fees. Marketing graduates carry a median of $26,949 in student loans. Early-career marketing graduates make about $64,056. Set against $26,949 in median debt, that is a healthy payoff. The acceptance rate is 84%.
Emmanuel College Massachusetts landed the #15 spot for marketing value this year. Located in the city of Boston, Emmanuel College Massachusetts is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $48,550. Students borrow a median of $27,000 to complete the marketing program here. Marketing graduates of Emmanuel College Massachusetts earn a median of $46,491 early in their careers. Set against $27,000 in median debt, that is a healthy payoff. The acceptance rate is 76%.
Merrimack College landed the #16 spot for marketing value this year. Merrimack College is a moderately-sized private not-for-profit school located in the suburb of North Andover. Students from in state pay about $53,962 in tuition and fees. Students borrow a median of $26,913 to complete the marketing program here. Early-career marketing graduates make about $50,506. Set against $26,913 in median debt, that is a healthy payoff. Merrimack College admits about 70% of applicants.
Bentley University ranked #17 on our 2026 list of the best value marketing schools. Set in the city of Waltham, Bentley University is a moderately-sized private not-for-profit institution. Students from in state pay about $61,000 in tuition and fees. Students borrow a median of $26,000 to complete the marketing program here. Marketing graduates of Bentley University earn a median of $60,447 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 45%.
Endicott College earned the #18 position for value in marketing this year. Located in the suburb of Beverly, Endicott College is a moderately-sized private not-for-profit university. The average in-state cost of tuition and fees is $40,650. Students borrow a median of $26,981 to complete the marketing program here. Soon after graduation, marketing degree recipients from Endicott College generally make around $49,913. Set against $26,981 in median debt, that is a healthy payoff. Roughly 71% of applicants are accepted.
Boston College ranked #19 on our 2026 list of the best value marketing schools. Set in the city of Chestnut Hill, Boston College is a large private not-for-profit institution. The average in-state cost of tuition and fees is $70,702. Marketing graduates carry a median of $18,000 in student loans. Early-career marketing graduates make about $66,227. Set against $18,000 in median debt, that is a healthy payoff. Roughly 16% of applicants are accepted.
Hult International Business School earned the #20 position for value in marketing this year. Set in the city of Cambridge, Hult International Business School is a mid-sized private not-for-profit institution. In-state tuition and fees average $53,688. Soon after graduation, marketing degree recipients from Hult International Business School generally make around $54,261. Roughly 60% of applicants are accepted.
Emerson College ranked #21 on our 2026 list of the best value marketing schools. Set in the city of Boston, Emerson College is a moderately-sized private not-for-profit institution. Expect in-state tuition and fees of around $57,056. Marketing graduates carry a median of $24,250 in student loans. Early-career marketing graduates make about $54,563. Set against $24,250 in median debt, that is a healthy payoff. Roughly 51% of applicants are accepted.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 42 schools evaluated.
*Averages shown above reflect the top 19 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
