A major in Apparel & Textile Marketing Management covers Apparel And Textile Marketing Management. A Program That Focuses On Marketing Research And Management As Applied To The Products And Services Of The Apparel And Textile Industries. Includes Instruction In Applicable Principles Of Textile And Apparel Design And Manufacturing, Sales And Distribution Systems, Domestic And International Market Research, Profitability, Consumer Research, And The Design And Implementation Of Marketing Campaigns. Continue reading for the essential details every apparel & textile marketing management student should know — including career paths, salary data, the skills you will develop, and the best colleges offering apparel & textile marketing management programs.
Nationwide, apparel & textile marketing management is a popular field of study, with 595 degrees awarded annually.
Our 2026 Best Apparel & Textile Marketing Management Schools ranking analyzes these 37 schools to determine the best overall colleges for apparel & textile marketing management students. Continue reading to check out one of our many unbiased rankings of apparel & textile marketing management programs later in this article.
Programs in Apparel & Textile Marketing Management develop a specific mix of skills, knowledge, and abilities — derived from O*NET surveys of workers in the occupations apparel & textile marketing management graduates commonly enter.
Skills developed in a apparel & textile marketing management program reflects the day-to-day work of related occupations:
Based on O*NET data, a apparel & textile marketing management major emphasizes the following knowledge areas:
There are several apparel & textile marketing management degree levels. The table below shows the typical length of the most common levels, and how many graduates earn each one.
| Degree | Typical Program Length | Graduates Annually |
|---|---|---|
| Certificate | Varies | 62 |
| Associate Degree | 2 years | 119 |
| Bachelor’s Degree | 4 years | 334 |
| Master’s Degree | 1-3 years | 80 |
People currently working in careers related to apparel & textile marketing management tend to have obtained the following education levels.
| Level of Education | Percentage of Workers |
|---|---|
| Bachelor’s degree | 48.8% |
| Master’s degree | 20.0% |
| High school diploma or equivalent | 7.2% |
| Associate’s degree (or other 2-year) | 6.6% |
| Some college courses | 5.1% |
| Less than a high school diploma | 4.2% |
| Postsecondary certificate | 4.1% |
| First professional degree | 1.9% |
| Post-baccalaureate certificate | 1.7% |
| Post-master’s certificate | 0.4% |
View the chart below to get an idea of what level of education most of those in apparel & textile marketing management careers hold.
Source: ONET Online education / training / experience requirements.*
Studying apparel & textile marketing management can lead to many career paths. Below are some of the most common occupations related to apparel & textile marketing management.
The following options are some of the most in-demand careers related to apparel & textile marketing management.
| Occupation | Projected Jobs | Expected Growth |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 671,367 | 10.3% |
| Wholesale and Retail Buyers, Except Farm Products | 465,393 | 2.6% |
| Marketing Managers | 259,371 | -4.4% |
| Search Marketing Strategists | 199,758 | 8.2% |
Federal data tracks median earnings of apparel & textile marketing management graduates 1, 4, and 5 years after completion. Earnings tend to climb as graduates gain experience.
| Years Out | Median Earnings |
|---|---|
| 1 year | $36,627 |
| 4 years | $47,471 |
| 5 years | $55,819 |
Source: U.S. Department of Education College Scorecard, field-of-study earnings tracker.
Salaries for apparel & textile marketing management graduates vary widely by occupation. The following table shows the top highest-paying careers apparel & textile marketing management grads often go into.
| Occupation | Median Annual Salary |
|---|---|
| Market Research Analysts and Marketing Specialists | $124,518 |
| Wholesale and Retail Buyers, Except Farm Products | $111,183 |
| Marketing Managers | $90,143 |
| Search Marketing Strategists | $85,177 |
With 37 different apparel & textile marketing management programs to choose from, finding the best fit can be a challenge. We have analyzed these schools to produce unbiased apparel & textile marketing management school rankings to help you.
Those considering apparel & textile marketing management, you may also want to explore other closely related fields of study within the same broad area.
| Related Major | Annual Graduates |
|---|---|
| Apparel and Textiles, General | 1,745 |
| Apparel and Textile Manufacture | 313 |
| Fashion and Fabric Consultant | 41 |
| Apparel and Textiles, Other | 12 |
| Textile Science | 5 |
More about our data sources and methodologies.