by our College Data Analytics TeamWe’ve pulled together some essential information you should know about the program, including its ranking, popularity, student demographics, and graduate outcomes. Also, learn how SMU stacks up against peers offering business, management & marketing.
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SMU is in the top 5% of the country for business, management & marketing. Specifically, it ranked #129 out of 2,339 schools by College Factual. It is also ranked #6 in Texas.
For the most recent IPEDS reporting year, Southern Methodist University conferred 537 bachelor’s degrees in business, management & marketing.
Business, Management & Marketing majors who earn their bachelor’s degree from SMU report a median salary of $112,237 a year. This is higher than $82,838, the median for all majors at SMU.
While getting their bachelor’s degree at SMU, business, management & marketing students borrow a median amount of $18,838 in student loans. This is below $20,712, the typical median for all majors at SMU.
Information about average full-time undergraduate tuition and fees is shown in the table below.
| In State | Out of State | |
|---|---|---|
| Tuition | $53,464 | $59,500 |
| Fees | $7,540 | $7,540 |
Find out more about SMU tuition and fees.
Among recent graduates, 60% of business, management & marketing bachelor’s degrees went to men and 40% went to women.
The largest share of business, management & marketing bachelor’s degree graduates at SMU were White. About 65% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Southern Methodist University with a bachelor’s in business, management & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 51 |
| Black or African American | 11 |
| Hispanic or Latino | 66 |
| White | 349 |
| Non-Resident Aliens | 20 |
| Other Races | 40 |
In the most recent graduating class, 53% of business, management & marketing master’s degrees went to men and 47% went to women.
The largest share of business, management & marketing master’s degree graduates at SMU are White. Approximately 54% of graduates fell into this category.
The following table and chart show the ethnic background for students who recently graduated from Southern Methodist University with a master’s in business, management & marketing.
| Ethnic Background | Number of Students |
|---|---|
| Asian | 59 |
| Black or African American | 54 |
| Hispanic or Latino | 72 |
| White | 353 |
| Non-Resident Aliens | 84 |
| Other Races | 29 |
Take a look at the following statistics related to the make-up of the business, management & marketing majors at Southern Methodist University.
This business, management & marketing program at SMU breaks down into the following more specific areas of study:
| Major | Annual Graduates |
|---|---|
| Management Sciences & Methods | 551 |
| Finance & Financial Management | 280 |
| Business Administration & Management | 125 |
| Accounting | 113 |
| Marketing | 72 |
| Real Estate | 32 |
| Taxation | 18 |