Undergrad Programs Graduate Programs

Business, Management & Marketing at University of Kansas

Here, you'll find out more about the major, including such details as the number of graduates, what degree levels are offered, ethnicity of students, and more. We've also included details on how KU ranks compared to other colleges offering a major in business, management & marketing.

Go directly to any of the following sections:

• Available Degrees
• Rankings
• Student Demographics

Business, Management & Marketing Degrees Available at KU

• Basic Certificates in Business, Management & Marketing
• Bachelor’s Degree in Business, Management & Marketing
• Graduate Certificates in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing
• Doctorate Degree in Business, Management & Marketing

KU Business, Management & Marketing Rankings

KU is in the top 10% of the country for business, management & marketing. More specifically it was ranked #155 out of 1,598 schools by College Factual. It is also ranked #1 in Kansas.

Ranking Type	Rank
Best Business, Management & Marketing Graduate Certificate Schools	39
Best Business, Management & Marketing Master’s Degree Schools	101
Best Business, Management & Marketing Graduate Degree Schools	102
Best Business, Management & Marketing Schools	155
Best Business, Management & Marketing Bachelor’s Degree Schools	164

Popularity of Business, Management & Marketing at KU

During the 2021-2022 academic year, University of Kansas handed out 962 bachelor's degrees in business, management & marketing. This is an increase of 6% over the previous year when 907 degrees were handed out.

In 2022, 383 students received their master’s degree in business, management & marketing from KU. This makes it the #134 most popular school for business, management & marketing master’s degree candidates in the country.

In addition, 3 students received their doctoral degrees in business, management & marketing in 2022, making the school the #187 most popular school in the United States for this category of students.

How Much Does a Bachelor’s in Business, Management & Marketing from KU Cost?

KU Undergraduate Tuition and Fees

Out-of-state part-time undergraduates at KU paid an average of $944 per credit hour in 2022-2023. The average for in-state students was $353 per credit hour. The following table shows the average full-time tuition and fees for undergraduates.

	In State	Out of State
Tuition	$10,596	$28,308
Fees	$1,104	$1,104
Books and Supplies	$1,224	$1,224
On Campus Room and Board	$10,818	$10,818
On Campus Other Expenses	$3,390	$3,390

Learn more about KU tuition and fees.

KU Business, Management & Marketing Bachelor’s Program Diversity

In the 2021-2022 academic year, 962 students earned a bachelor's degree in business, management & marketing from KU. About 34% of these graduates were women and the other 66% were men.

The majority of the students with this major are white. About 78% of 2022 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from University of Kansas with a bachelor's in business, management & marketing.

Ethnic Background	Number of Students
Asian	32
Black or African American	25
Hispanic or Latino	70
White	748
Non-Resident Aliens	46
Other Races	41

Does KU Offer an Online Bachelor’s in Business, Management & Marketing?

Online degrees for the KU business, management & marketing bachelor’s degree program are not available at this time. To see if the school offers distance learning options in other areas, visit the KU Online Learning page.

KU Business, Management & Marketing Master’s Program Diversity

Of the 366 business, management & marketing students who graduated with a master's degree in 2021-2022 from KU, about 66% were men and 34% were women.

The majority of the students with this major are white. About 77% of 2022 graduates were in this category.

The following table and chart show the ethnic background for students who recently graduated from University of Kansas with a master's in business, management & marketing.

Ethnic Background	Number of Students
Asian	22
Black or African American	13
Hispanic or Latino	23
White	283
Non-Resident Aliens	10
Other Races	15

KU Business, Management & Marketing Students

Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Kansas.

Business, Management & Marketing Majors

Business, Management & Marketing students may decide to major in one of the following focus areas. Individual majors may not be available for all degree levels.

Major	Annual Graduates
Business Administration & Management	385
Accounting	282
General Business/Commerce	233
Finance & Financial Management	209
Marketing	178
Management Sciences & Quantitative Methods	123
Management Information Systems	38
Entrepreneurial Studies	19
Insurance	8
International Business	2
Construction Management	2

References

• National Center for Education Statistics
• O*NET Online
• Image Credit: By Arnhem under License

More about our data sources and methodologies.