If you plan on getting your master's degree in marketing, you won't be alone since the degree program is ranked #54 in the country in terms of popularity. So, you have a fair amount of options to choose from when looking for a school.
College Factual looked at 4 colleges and universities when compiling its 2025 Best Marketing Master's Degree Schools in the Far Western US Region ranking. Combined, these schools handed out 112 master's degrees in marketing to qualified students.
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Choosing a Great Marketing School for Your Master's Degree
Your choice of marketing for getting your master's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. Below we explain some of the most important factors to consider before making your choice:
Overall Quality Is a Must
The overall quality of a master's degree school is important to ensure a quality education, not just how well they do in a particular major. To account for this we consider a college's overall Best Colleges for a Master's Degree ranking which itself looks at a host of different factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
Average Early-Career Salaries
Average early-career salary of those graduating with their master's degree is one indicator we use in our analysis to find the schools that offer the highest-quality education. After all, your master's degree won't mean much if it doesn't help you find a job that will help you earn a living.
Other Factors We Consider
The metrics below are just some of the other metrics that we use to determine our rankings.
Major Focus - How much a school focuses on marketing students vs. other majors.
Major Demand - How many other marketing students want to attend this school to pursue a master's degree.
Educational Resources - How many resources are allocated to students. These resources may include educational expenditures per student, number of students per instructor, and graduation rate among other things.
Student Debt - How much debt marketing students go into to obtain their master's degree and how well they are able to pay back that debt.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for marketing students working on their master's degree.
Since picking the right college can be one of the most important decisions of your life, we've developed the Best Marketing Master's Degree Schools in the Far Western US Region ranking, along with many other major-related rankings, to help you make that decision.
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University of Southern California is a good option for individuals pursuing a master's degree in marketing. Located in the large city of Los Angeles, USC is a private not-for-profit university with a very large student population.
Master's recipients from the marketing degree program at University of Southern California get $22,457 more than the average college grad in this field shortly after graduation.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
Your choice of marketing for getting your master's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. Below we explain some of the most important factors to consider before making your choice:
