by our College Data Analytics Team
[Marketing](/majors/business-management-marketing-sales/marketing/) degree programs vary widely in price and payoff across the country. The best values balance affordable tuition against strong post-graduation earnings.
College Factual analyzed 19 schools to build this 2026 ranking of the best value marketing schools.
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If you want to know which schools deliver the best value for the marketing degrees they offer, see the list below.
For return on investment in marketing, no school beat Phoenix College this year. Located in the city of Phoenix, Phoenix College is a large public university. The average in-state cost of tuition and fees is $2,358, while out-of-state students pay about $8,959. Typical student debt for marketing graduates is $15,204. Marketing graduates of Phoenix College earn a median of $51,053 early in their careers. That is a strong return on a $15,204 median debt.
The strong cost-to-outcome balance at Chandler Gilbert Community College earned it the #2 place for marketing. Located in the city of Chandler, Chandler Gilbert Community College is a large public university. Students from in state pay about $2,358 in tuition and fees, with out-of-state students paying around $8,959. Students borrow a median of $10,447 to complete the marketing program here. Marketing graduates of Chandler Gilbert Community College earn a median of $46,943 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Mesa Community College is a great value for students pursuing a degree in marketing, landing the #3 spot this year. Mesa Community College is a very large public school located in the city of Mesa. The average in-state cost of tuition and fees is $2,358, compared with $8,959 for out-of-state students. Students borrow a median of $13,750 to complete the marketing program here. Marketing graduates of Mesa Community College earn a median of $54,730 early in their careers. Set against $13,750 in median debt, that is a healthy payoff.
A rank of #4 makes Arizona State University one of the best values for marketing. Arizona State University is a very large public school located in the city of Tempe. In-state tuition and fees average $12,223, with out-of-state students paying around $33,139. Students borrow a median of $18,000 to complete the marketing program here. Marketing graduates of Arizona State University earn a median of $46,659 early in their careers. Set against $18,000 in median debt, that is a healthy payoff. Arizona State University admits about 90% of applicants.
A rank of #5 makes University Of Phoenix Arizona one of the best values for marketing. University Of Phoenix Arizona is a very large private for-profit school located in the city of Phoenix. In-state tuition and fees average $9,552. Typical student debt for marketing graduates is $33,565. Soon after graduation, marketing degree recipients from University Of Phoenix Arizona generally make around $56,826. Set against $33,565 in median debt, that is a healthy payoff.
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Northern Arizona University landed the #6 spot for marketing value this year. Located in the city of Flagstaff, Northern Arizona University is a very large public university. Students from in state pay about $12,619 in tuition and fees, with out-of-state students paying around $20,044. Marketing graduates carry a median of $20,000 in student loans. Early-career marketing graduates make about $43,888. Weighed against typical debt, the earnings make a compelling case for value. Northern Arizona University admits about 90% of applicants.
University Of Arizona came in at #7 for value in marketing this year. University Of Arizona is a very large public school located in the city of Tucson. In-state tuition and fees average $13,573, with out-of-state students paying around $39,903. Marketing graduates carry a median of $22,125 in student loans. Marketing graduates of University Of Arizona earn a median of $55,066 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 86% of applicants are accepted.
Bryan University Los Angeles earned the #8 position for value in marketing this year. Set in the city of Tempe, Bryan University Los Angeles is a mid-sized private for-profit institution. The average in-state cost of tuition and fees is $12,219. Typical student debt for marketing graduates is $26,400. Marketing graduates of Bryan University Los Angeles earn a median of $31,425 early in their careers. Set against $26,400 in median debt, that is a healthy payoff.
Grand Canyon University landed the #9 spot for marketing value this year. Located in the city of Phoenix, Grand Canyon University is a very large private for-profit university. In-state tuition and fees average $18,508. Typical student debt for marketing graduates is $24,919. Early-career marketing graduates make about $47,469. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 79%.
This list is compiled by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 19 schools evaluated.
*Averages shown above reflect the top 5 ranked schools only.
More about our data sources and methodologies.