2026 Best Value General Sales & Marketing Schools in Wisconsin
[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2026 ranking, College Factual evaluated 20 schools on the balance of cost and outcomes for general sales & marketing students.
What’s on this page:
2026 Best Value General Sales & Marketing Schools in Wisconsin
If you want to know which schools deliver the best value for the general sales & marketing degrees they offer, see the list below.
Best Value General Sales & Marketing Schools
Gateway Technical College earned the #1 spot for value among general sales & marketing schools in Wisconsin. Located in the city of Kenosha, Gateway Technical College is a large public university. Expect in-state tuition and fees of around $4,956, with out-of-state students paying around $7,199. Typical student debt for general sales & marketing graduates is $14,829. General Sales & Marketing graduates of Gateway Technical College earn a median of $42,410 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Students looking for strong value in general sales & marketing will find it at Waukesha County Technical College, which ranked #2. Waukesha County Technical College is a large public school located in the suburb of Pewaukee. Expect in-state tuition and fees of around $4,803, with out-of-state students paying around $7,046. Students borrow a median of $16,595 to complete the general sales & marketing program here. General Sales & Marketing graduates of Waukesha County Technical College earn a median of $46,398 early in their careers. That is a strong return on a $16,595 median debt.
Students looking for strong value in general sales & marketing will find it at Milwaukee Area Technical College, which ranked #3. Set in the city of Milwaukee, Milwaukee Area Technical College is a very large public institution. Students from in state pay about $5,184 in tuition and fees, while out-of-state students pay about $7,427. Students borrow a median of $18,296 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $38,325. That is a strong return on a $18,296 median debt.
Students looking for strong value in general sales & marketing will find it at Moraine Park Technical College, which ranked #4. Moraine Park Technical College is a moderately-sized public school located in the city of Fond du Lac. Expect in-state tuition and fees of around $4,819, compared with $7,084 for out-of-state students. Typical student debt for general sales & marketing graduates is $11,471. Soon after graduation, general sales & marketing degree recipients from Moraine Park Technical College generally make around $39,552. That is a strong return on a $11,471 median debt.
Students looking for strong value in general sales & marketing will find it at Northeast Wisconsin Technical College, which ranked #5. Set in the city of Green Bay, Northeast Wisconsin Technical College is a large public institution. Students from in state pay about $4,960 in tuition and fees, while out-of-state students pay about $7,203. Typical student debt for general sales & marketing graduates is $14,997. Soon after graduation, general sales & marketing degree recipients from Northeast Wisconsin Technical College generally make around $42,016. That is a strong return on a $14,997 median debt.
Fox Valley Technical College landed the #6 spot for general sales & marketing value this year. Located in the suburb of Appleton, Fox Valley Technical College is a large public university. The average in-state cost of tuition and fees is $5,040, with out-of-state students paying around $7,283. Students borrow a median of $13,319 to complete the general sales & marketing program here. General Sales & Marketing graduates of Fox Valley Technical College earn a median of $44,020 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Mid State Technical College earned the #7 position for value in general sales & marketing this year. Mid State Technical College is a moderately-sized public school located in the town of Wisconsin Rapids. In-state tuition and fees average $5,002, with out-of-state students paying around $7,171. General Sales & Marketing graduates carry a median of $11,626 in student loans. Early-career general sales & marketing graduates make about $41,678. Set against $11,626 in median debt, that is a healthy payoff.
Northcentral Technical College landed the #8 spot for general sales & marketing value this year. Northcentral Technical College is a moderately-sized public school located in the city of Wausau. In-state tuition and fees average $4,889, while out-of-state students pay about $7,132. Typical student debt for general sales & marketing graduates is $11,709. Soon after graduation, general sales & marketing degree recipients from Northcentral Technical College generally make around $41,696. Set against $11,709 in median debt, that is a healthy payoff.
Chippewa Valley Technical College earned the #9 position for value in general sales & marketing this year. Chippewa Valley Technical College is a large public school located in the city of Eau Claire. In-state tuition and fees average $4,844, while out-of-state students pay about $7,087. Typical student debt for general sales & marketing graduates is $14,234. Early-career general sales & marketing graduates make about $45,531. That is a strong return on a $14,234 median debt.
Western Technical College La Cross earned the #10 position for value in general sales & marketing this year. Western Technical College La Cross is a moderately-sized public school located in the city of La Crosse. Students from in state pay about $4,820 in tuition and fees, with out-of-state students paying around $7,078. Students borrow a median of $13,669 to complete the general sales & marketing program here. Early-career general sales & marketing graduates make about $43,479. Set against $13,669 in median debt, that is a healthy payoff.
University Of Wisconsin Oshkosh ranked #11 on our 2026 list of the best value general sales & marketing schools. Located in the city of Oshkosh, University Of Wisconsin Oshkosh is a large public university. Expect in-state tuition and fees of around $8,532, compared with $16,446 for out-of-state students. General Sales & Marketing graduates carry a median of $23,500 in student loans. Soon after graduation, general sales & marketing degree recipients from University Of Wisconsin Oshkosh generally make around $54,213. Set against $23,500 in median debt, that is a healthy payoff. Roughly 86% of applicants are accepted.
University Of Wisconsin Madison placed #12 among the best values for general sales & marketing. Set in the city of Madison, University Of Wisconsin Madison is a very large public institution. Expect in-state tuition and fees of around $11,603, while out-of-state students pay about $42,103. General Sales & Marketing graduates carry a median of $21,630 in student loans. Early-career general sales & marketing graduates make about $57,760. Weighed against typical debt, the earnings make a compelling case for value. Roughly 45% of applicants are accepted.
More General Sales & Marketing Rankings
View All General Sales & Marketing Rankings >
Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 20 schools evaluated.
*Averages shown above reflect the top 5 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
