2026 Best Value General Sales & Marketing Schools in the New England Region
[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) is a field worth comparing on the balance of cost and outcomes. The best values balance affordable tuition against strong post-graduation earnings.
College Factual analyzed 5 schools to build this 2026 ranking of the best value general sales & marketing schools.
What’s on this page:
2026 Best Value General Sales & Marketing Schools in the New England Region
Below are the schools that deliver the strongest value in general sales & marketing, balancing cost against outcomes.
Best Value General Sales & Marketing Schools
Leading the list is Bentley University, our #1 best value for general sales & marketing in the New England Region. Set in the city of Waltham, Bentley University is a moderately-sized private not-for-profit institution. The average in-state cost of tuition and fees is $61,000. Typical student debt for general sales & marketing graduates is $25,476. Soon after graduation, general sales & marketing degree recipients from Bentley University generally make around $76,110. That is a strong return on a $25,476 median debt. Bentley University admits about 45% of applicants.
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Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 5 schools evaluated.
*Averages shown above reflect the top 1 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
