General Sales & Marketing is above average in terms of popularity with it being the #107 most popular bachelor's degree program in the country. So, you have a fair amount of options to choose from when looking for a school.
For its 2025 ranking, College Factual looked at 2 schools in the Rocky Mountains Region to determine which ones were the best for general sales & marketing students pursuing a bachelor's degree. When you put them all together, these colleges and universities awarded 143 bachelor's degrees in general sales & marketing during the 2022-2023 academic year.
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Average Early-Career Salaries
Average early-career salary of those graduating with their bachelor's degree is one indicator we use in our analysis to find the schools that offer the highest-quality education. After all, your bachelor's degree won't mean much if it doesn't help you find a job that will help you earn a living.
Other Factors We Consider
The metrics below are just some of the other metrics that we use to determine our rankings.
Major Focus - How much a school focuses on general sales & marketing students vs. other majors.
Major Demand - The number of general sales & marketing students who choose to seek a bachelor's degree at the school.
Educational Resources - How many resources are allocated to students. These resources may include educational expenditures per student, number of students per instructor, and graduation rate among other things.
Student Debt - How easy is it for general sales & marketing to pay back their student loans after receiving their bachelor's degree.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized general sales & marketing related body.
Our complete ranking methodology documents in more detail how we consider these factors to identify the best schools for general sales & marketing students working on their bachelor's degree.
More Ways to Rank General Sales & Marketing Schools
The sales & marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best General Sales & Marketing Bachelor's Degree Schools in the Rocky Mountains Region.
To further help you make the college decision, we've developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you.
Go ahead and give it a try, or bookmark the link so you can check it out later.
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Weber State University is one of the best schools in the United States for getting a bachelor's degree in general sales & marketing. Located in the small city of Ogden, WSU is a public university with a very large student population.
Students who graduate with their bachelor's from the sales & marketing program state that they receive average early career income of $57,451.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).