If you plan on getting your bachelor's degree in general sales & marketing, you won't be alone since the degree program is ranked #107 in the country in terms of popularity. As a result, there are many college that offer the degree, making your choice of school a hard one.
In 2025, College Factual analyzed 5 schools in order to identify the top ones for its Best General Sales & Marketing Bachelor's Degree Schools in the Plains States Region ranking. Combined, these schools handed out 259 bachelor's degrees in general sales & marketing to qualified students.
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Choosing a Great General Sales & Marketing School for Your Bachelor's Degree
The sales & marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality sales & marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.
A Great Overall School
A school that excels in educating for a particular major and degree level must be a great school overall as well. To make it into this list a school must rank well in our overall Best Colleges ranking. This ranking considered factors such as graduation rates, overall graduate earnings and other educational resources to identify great colleges and universities.
Early-Career Earnings
One measure we use to determine the quality of a school is to look at the average salary of bachelor's graduates during the early years of their career. That is, everyone wants their bachelor's degree to be worth something, and salaries are one measure of determining that.
Other Factors We Consider
In addition to the above, you should consider some of the following factors:
Major Focus - How many resources a school devotes to general sales & marketing students as compared to other majors.
Major Demand - How many other general sales & marketing students want to attend this school to pursue a bachelor's degree.
Educational Resources - The amount of money and other resources allocated to students while they are pursuing their degree. These resources include such things as number of students per instructor and education expenditures per student.
Student Debt - How much debt general sales & marketing students go into to obtain their bachelor's degree and how well they are able to pay back that debt.
Accreditation - Whether a school is regionally accredited and/or accredited by a recognized general sales & marketing related body.
Our full ranking methodology documents in more detail how we consider these factors to identify the best schools for general sales & marketing students working on their bachelor's degree.
The sales & marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best General Sales & Marketing Bachelor's Degree Schools in the Plains States Region.
In addition to our rankings, you can take two colleges and compare them based on the criteria that matters most to you in our unique tool, College Combat.
Test it out when you get a chance! You may also want to bookmark the link and share it with others who are trying to make the college decision.
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It's difficult to beat University of Minnesota - Twin Cities if you want to pursue a bachelor's degree in general sales & marketing. Located in the large city of Minneapolis, UMN Twin Cities is a public university with a very large student population.
Bachelor's students who receive their degree from the sales & marketing program make around $51,066 in their early career salary.
The bars on the spread charts above show the distribution of the schools on this list +/- one standard deviation from the mean.
The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
by our College Data Analytics Team
The sales & marketing bachelor's degree program you select can have a big impact on your future. Important measures of a quality sales & marketing program can vary widely even among the top schools. To make it into this list, a school must excel in the following areas.
