2026 Best Value Tourism and Travel Services Marketing Operations Schools in the Great Lakes Region
[Tourism and Travel Services Marketing Operations](/majors/business-management-marketing-sales/specialized-sales-merchandising-marketing/tourism-and-travel-services-marketing-operations/) degree programs vary widely in price and payoff across the country. The schools below stand out for delivering a strong tourism and travel services marketing operations education at a price that pays off.
For its 2026 best-value ranking, College Factual looked at 7 schools to find the best return on investment for tourism and travel services marketing operations students.
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2026 Best Value Tourism and Travel Services Marketing Operations Schools in the Great Lakes Region
Below are the schools that deliver the strongest value in tourism and travel services marketing operations, balancing cost against outcomes.
Best Value Tourism and Travel Services Marketing Operations Schools
For return on investment in tourism and travel services marketing operations, no school beat Gateway Technical College this year. Located in the city of Kenosha, Gateway Technical College is a large public university. Expect in-state tuition and fees of around $4,956, with out-of-state students paying around $7,199. Typical student debt for tourism and travel services marketing operations graduates is $14,829. Early-career tourism and travel services marketing operations graduates make about $42,410. Weighed against typical debt, the earnings make a compelling case for value.
A rank of #2 makes Wisconsin Indianhead Technical College one of the best values for tourism and travel services marketing operations. Set in the town of Rice Lake, Wisconsin Indianhead Technical College is a moderately-sized public institution. Students from in state pay about $4,926 in tuition and fees, while out-of-state students pay about $7,169. Students borrow a median of $11,384 to complete the tourism and travel services marketing operations program here. Tourism And Travel Services Marketing Operations graduates of Wisconsin Indianhead Technical College earn a median of $35,981 early in their careers. That is a strong return on a $11,384 median debt.
Madison Area Technical College came in at #3 on our 2026 list of the best value tourism and travel services marketing operations schools. Set in the city of Madison, Madison Area Technical College is a large public institution. The average in-state cost of tuition and fees is $4,977, with out-of-state students paying around $7,141. Students borrow a median of $16,812 to complete the tourism and travel services marketing operations program here. Soon after graduation, tourism and travel services marketing operations degree recipients from Madison Area Technical College generally make around $44,279. Set against $16,812 in median debt, that is a healthy payoff.
A rank of #4 makes Western Michigan University one of the best values for tourism and travel services marketing operations. Set in the city of Kalamazoo, Western Michigan University is a large public institution. Students from in state pay about $15,987 in tuition and fees, compared with $19,952 for out-of-state students. Typical student debt for tourism and travel services marketing operations graduates is $26,000. Early-career tourism and travel services marketing operations graduates make about $28,765. That is a strong return on a $26,000 median debt. Western Michigan University admits about 85% of applicants.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 7 schools evaluated.
*Averages shown above reflect the top 1 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
