2026 Best Value General Sales & Marketing Schools in South Carolina
[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. The schools below stand out for delivering a strong general sales & marketing education at a price that pays off.
To produce this 2026 ranking, College Factual evaluated 10 schools on the balance of cost and outcomes for general sales & marketing students.
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2026 Best Value General Sales & Marketing Schools in South Carolina
Below are the schools that deliver the strongest value in general sales & marketing, balancing cost against outcomes.
Best Value General Sales & Marketing Schools
Leading the list is Midlands Technical College, our #1 best value for general sales & marketing in South Carolina. Midlands Technical College is a large public school located in the suburb of West Columbia. The average in-state cost of tuition and fees is $5,100, with out-of-state students paying around $14,700. General Sales & Marketing graduates carry a median of $16,361 in student loans. General Sales & Marketing graduates of Midlands Technical College earn a median of $28,150 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
Students looking for strong value in general sales & marketing will find it at Greenville Technical College, which ranked #2. Located in the city of Greenville, Greenville Technical College is a large public university. In-state tuition and fees average $5,495, compared with $10,775 for out-of-state students. Typical student debt for general sales & marketing graduates is $13,953. General Sales & Marketing graduates of Greenville Technical College earn a median of $27,524 early in their careers. Set against $13,953 in median debt, that is a healthy payoff.
The strong cost-to-outcome balance at University Of South Carolina Columbia earned it the #3 place for general sales & marketing. University Of South Carolina Columbia is a very large public school located in the city of Columbia. In-state tuition and fees average $12,688, compared with $36,298 for out-of-state students. General Sales & Marketing graduates carry a median of $24,979 in student loans. Soon after graduation, general sales & marketing degree recipients from University Of South Carolina Columbia generally make around $45,052. Weighed against typical debt, the earnings make a compelling case for value. University Of South Carolina Columbia admits about 60% of applicants.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 10 schools evaluated.
*Averages shown above reflect the top 3 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
