2026 Best Value General Sales & Marketing Schools in Virginia

[General Sales & Marketing](/majors/business-management-marketing-sales/sales-merchandising-marketing-ops/) programs reward a close look at where your money goes furthest. A high-value program keeps cost low while graduates go on to earn well.
College Factual analyzed 2 schools to build this 2026 ranking of the best value general sales & marketing schools.
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2026 Best Value General Sales & Marketing Schools in Virginia
Below are the schools that deliver the strongest value in general sales & marketing, balancing cost against outcomes.
Best Value General Sales & Marketing Schools
Hampton University earned the #1 spot for value among general sales & marketing schools in Virginia. Located in the suburb of Hampton, Hampton University is a mid-sized private not-for-profit university. The average in-state cost of tuition and fees is $30,592. General Sales & Marketing graduates carry a median of $26,169 in student loans. Soon after graduation, general sales & marketing degree recipients from Hampton University generally make around $46,870. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 62%.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 2 schools evaluated.
*Averages shown above reflect the top 1 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.