2026 Best Value Marketing/Marketing Management, General Schools in Utah
[Marketing/Marketing Management, General](/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/) degree programs vary widely in price and payoff across the country. A high-value program keeps cost low while graduates go on to earn well.
For its 2026 best-value ranking, College Factual looked at 12 schools to find the best return on investment for marketing/marketing management, general students.
What’s on this page:
2026 Best Value Marketing/Marketing Management, General Schools in Utah
If you want to know which schools deliver the best value for the marketing/marketing management, general degrees they offer, see the list below.
Best Value Marketing/Marketing Management, General Schools
Utah Valley University earned the #1 spot for value among marketing/marketing management, general schools in Utah. Utah Valley University is a very large public school located in the city of Orem. Students from in state pay about $6,507 in tuition and fees, compared with $18,489 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $12,044. Soon after graduation, marketing/marketing management, general degree recipients from Utah Valley University generally make around $54,173. Weighed against typical debt, the earnings make a compelling case for value.
A rank of #2 makes Latter Day Saints Business College one of the best values for marketing/marketing management, general. Located in the city of Salt Lake City, Latter Day Saints Business College is a large private not-for-profit university. Expect in-state tuition and fees of around $4,004. Graduates go on to earn a median of $50,630 ten years after entry.
Students looking for strong value in marketing/marketing management, general will find it at Western Governors University, which ranked #3. Western Governors University is a very large private not-for-profit school located in the suburb of Salt Lake City. The average in-state cost of tuition and fees is $8,658. Marketing/marketing Management, General graduates carry a median of $21,232 in student loans. Marketing/marketing Management, General graduates of Western Governors University earn a median of $52,877 early in their careers. Set against $21,232 in median debt, that is a healthy payoff.
A rank of #4 makes Weber State University one of the best values for marketing/marketing management, general. Located in the city of Ogden, Weber State University is a very large public university. Expect in-state tuition and fees of around $6,557, compared with $17,545 for out-of-state students. Marketing/marketing Management, General graduates carry a median of $18,076 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from Weber State University generally make around $53,592. That is a strong return on a $18,076 median debt.
Students looking for strong value in marketing/marketing management, general will find it at Southern Utah University, which ranked #5. Southern Utah University is a very large public school located in the town of Cedar City. Students from in state pay about $6,962 in tuition and fees, while out-of-state students pay about $21,192. Marketing/marketing Management, General graduates carry a median of $12,886 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from Southern Utah University generally make around $39,150. Set against $12,886 in median debt, that is a healthy payoff. The acceptance rate is 82%.
Utah State University came in at #6 for value in marketing/marketing management, general this year. Set in the city of Logan, Utah State University is a very large public institution. In-state tuition and fees average $8,560, compared with $24,993 for out-of-state students. Students borrow a median of $13,801 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $54,562. That is a strong return on a $13,801 median debt. Roughly 92% of applicants are accepted.
University Of Utah ranked #7 on our 2026 list of the best value marketing/marketing management, general schools. University Of Utah is a very large public school located in the city of Salt Lake City. The average in-state cost of tuition and fees is $9,620, with out-of-state students paying around $30,860. Typical student debt for marketing/marketing management, general graduates is $20,632. Marketing/marketing Management, General graduates of University Of Utah earn a median of $56,011 early in their careers. That is a strong return on a $20,632 median debt. The acceptance rate is 86%.
Brigham Young University Provo placed #8 among the best values for marketing/marketing management, general. Located in the city of Provo, Brigham Young University Provo is a very large private not-for-profit university. In-state tuition and fees average $6,688. Students borrow a median of $10,500 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Brigham Young University Provo earn a median of $64,256 early in their careers. Set against $10,500 in median debt, that is a healthy payoff. The acceptance rate is 68%.
Dixie State College Of Utah placed #9 among the best values for marketing/marketing management, general. Set in the city of Saint George, Dixie State College Of Utah is a large public institution. Expect in-state tuition and fees of around $6,306, with out-of-state students paying around $18,246. Students borrow a median of $18,666 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $42,266. Weighed against typical debt, the earnings make a compelling case for value.
Westminster College Utah came in at #10 for value in marketing/marketing management, general this year. Located in the city of Salt Lake City, Westminster College Utah is a small private not-for-profit university. Expect in-state tuition and fees of around $43,528. Marketing/marketing Management, General graduates carry a median of $19,500 in student loans. Early-career marketing/marketing management, general graduates make about $48,069. Set against $19,500 in median debt, that is a healthy payoff. Westminster College Utah admits about 67% of applicants.
More Marketing/Marketing Management, General Rankings
View All Marketing/Marketing Management, General Rankings >
Notes and References
This list is compiled by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 12 schools evaluated.
*Averages shown above reflect the top 9 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.
