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College Factual  by our College Data Analytics Team
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2026 Best Value Marketing/Marketing Management, General Schools

596 Colleges in the United States
$21,152 Avg Student Debt
$51,789 Avg Median Earnings (10yr)
2026 Best Value Marketing/Marketing Management, General Badge [Marketing/Marketing Management, General](/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/) degree programs vary widely in price and payoff across the country. The best values balance affordable tuition against strong post-graduation earnings.

For its 2026 best-value ranking, College Factual looked at 1077 schools to find the best return on investment for marketing/marketing management, general students.

What’s on this page:

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Finding the Best Value Marketing/Marketing Management, General School for You

The right marketing/marketing management, general school can pay off for years to come. To help, we created our Best Value Marketing/Marketing Management, General Schools ranking. We score each school on the balance of tuition, student debt, and post-graduation earnings to surface the best value.

Read more about our methodology

Customizing Your List

We offer a number of rankings, including this Best Value Marketing/Marketing Management, General Schools list, to help you decide. More interested in schools in a specific area of the country? Filter this list by region or state.

Associate's Degrees in Marketing/Marketing Management, General
Bachelor's Degrees in Marketing/Marketing Management, General
Master's Degrees in Marketing/Marketing Management, General
Doctorate Degrees in Marketing/Marketing Management, General

To further help you make the college decision, we have developed a unique tool called College Combat that lets you compare schools on the factors that matter most to you.

See how we build our rankings

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2026 Best Value Marketing/Marketing Management, General Schools in the United States

Below are the schools that deliver the strongest value in marketing/marketing management, general, balancing cost against outcomes.

Best Value Marketing/Marketing Management, General Schools

1

Cuny Bernard M Baruch College tops our 2026 list of the best value marketing/marketing management, general schools in the United States. Set in the city of New York, Cuny Bernard M Baruch College is a very large public institution. Students from in state pay about $7,464 in tuition and fees, compared with $15,414 for out-of-state students. Students borrow a median of $11,691 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $61,459. Set against $11,691 in median debt, that is a healthy payoff. The acceptance rate is 48%.

2
University Of Florida crest
University Of Florida
Gainesville, FL

Students looking for strong value in marketing/marketing management, general will find it at University Of Florida, which ranked #2. University Of Florida is a very large public school located in the city of Gainesville. Expect in-state tuition and fees of around $6,381, compared with $28,659 for out-of-state students. Students borrow a median of $15,574 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $56,454. Set against $15,574 in median debt, that is a healthy payoff. The acceptance rate is 24%.

3

Austin Community College District is a great value for students pursuing a degree in marketing/marketing management, general, landing the #3 spot this year. Set in the city of Austin, Austin Community College District is a very large public institution. Students from in state pay about $2,550 in tuition and fees, while out-of-state students pay about $10,590. Typical student debt for marketing/marketing management, general graduates is $11,589. Early-career marketing/marketing management, general graduates make about $44,895. Weighed against typical debt, the earnings make a compelling case for value.

4

The strong cost-to-outcome balance at Suffolk County Community College earned it the #4 place for marketing/marketing management, general. Located in the suburb of Selden, Suffolk County Community College is a very large public university. Expect in-state tuition and fees of around $6,630, while out-of-state students pay about $12,460. Typical student debt for marketing/marketing management, general graduates is $11,246. Marketing/marketing Management, General graduates of Suffolk County Community College earn a median of $35,667 early in their careers. Set against $11,246 in median debt, that is a healthy payoff.

5

Schoolcraft College came in at #5 on our 2026 list of the best value marketing/marketing management, general schools. Schoolcraft College is a large public school located in the city of Livonia. In-state tuition and fees average $3,799, while out-of-state students pay about $6,501. Marketing/marketing Management, General graduates carry a median of $14,943 in student loans. Marketing/marketing Management, General graduates of Schoolcraft College earn a median of $48,724 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.

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6

Cuny Borough Of Manhattan Community College placed #6 among the best values for marketing/marketing management, general. Set in the city of New York, Cuny Borough Of Manhattan Community College is a very large public institution. In-state tuition and fees average $5,170, with out-of-state students paying around $8,050. Typical student debt for marketing/marketing management, general graduates is $8,794. Early-career marketing/marketing management, general graduates make about $30,111. Weighed against typical debt, the earnings make a compelling case for value.

7
Nassau Community College crest
Nassau Community College
Garden City, NY

Nassau Community College landed the #7 spot for marketing/marketing management, general value this year. Nassau Community College is a large public school located in the suburb of Garden City. Expect in-state tuition and fees of around $6,330, compared with $12,130 for out-of-state students. Students borrow a median of $10,953 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $19,002. Set against $10,953 in median debt, that is a healthy payoff.

8

Cuyahoga Community College District ranked #8 on our 2026 list of the best value marketing/marketing management, general schools. Located in the city of Cleveland, Cuyahoga Community College District is a very large public university. In-state tuition and fees average $3,249, while out-of-state students pay about $7,249. Students borrow a median of $14,636 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Cuyahoga Community College District earn a median of $39,394 early in their careers. That is a strong return on a $14,636 median debt.

9
College Of Dupage crest
College Of Dupage
Glen Ellyn, IL

College Of Dupage ranked #9 on our 2026 list of the best value marketing/marketing management, general schools. Located in the suburb of Glen Ellyn, College Of Dupage is a very large public university. The average in-state cost of tuition and fees is $4,560, compared with $12,750 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $12,492. Marketing/marketing Management, General graduates of College Of Dupage earn a median of $43,025 early in their careers. Set against $12,492 in median debt, that is a healthy payoff.

10

Cuny New York City College Of Technology came in at #10 for value in marketing/marketing management, general this year. Located in the city of Brooklyn, Cuny New York City College Of Technology is a large public university. Expect in-state tuition and fees of around $7,332, compared with $15,282 for out-of-state students. Marketing/marketing Management, General graduates carry a median of $11,492 in student loans. Early-career marketing/marketing management, general graduates make about $26,930. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 80%.

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11

Georgia Northwestern Technical College ranked #11 on our 2026 list of the best value marketing/marketing management, general schools. Set in the city of Rome, Georgia Northwestern Technical College is a moderately-sized public institution. In-state tuition and fees average $3,300, with out-of-state students paying around $5,868. Students borrow a median of $8,492 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $41,229. Set against $8,492 in median debt, that is a healthy payoff.

12

Cuny Queensborough Community College came in at #12 for value in marketing/marketing management, general this year. Cuny Queensborough Community College is a large public school located in the city of Bayside. Expect in-state tuition and fees of around $5,210, while out-of-state students pay about $8,090. Students borrow a median of $10,052 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $23,674. That is a strong return on a $10,052 median debt.

13

Tulsa Community College earned the #13 position for value in marketing/marketing management, general this year. Located in the city of Tulsa, Tulsa Community College is a very large public university. In-state tuition and fees average $3,792, with out-of-state students paying around $9,720. Students borrow a median of $15,789 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $41,718. That is a strong return on a $15,789 median debt.

14

Bellingham Technical College came in at #14 for value in marketing/marketing management, general this year. Located in the city of Bellingham, Bellingham Technical College is a mid-sized public university. Expect in-state tuition and fees of around $4,431, while out-of-state students pay about $5,809. Ten years after enrolling, students earn a median of $49,748.

15

Brigham Young University Idaho placed #15 among the best values for marketing/marketing management, general. Located in the town of Rexburg, Brigham Young University Idaho is a very large private not-for-profit university. In-state tuition and fees average $4,800. Students borrow a median of $10,630 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $49,026. Set against $10,630 in median debt, that is a healthy payoff. The acceptance rate is 96%.

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16

Hudson Valley Community College placed #16 among the best values for marketing/marketing management, general. Set in the city of Troy, Hudson Valley Community College is a large public institution. In-state tuition and fees average $6,796, compared with $11,852 for out-of-state students. Students borrow a median of $12,868 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Hudson Valley Community College earn a median of $43,989 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.

17

Utah Valley University ranked #17 on our 2026 list of the best value marketing/marketing management, general schools. Set in the city of Orem, Utah Valley University is a very large public institution. Expect in-state tuition and fees of around $6,507, with out-of-state students paying around $18,489. Typical student debt for marketing/marketing management, general graduates is $12,044. Marketing/marketing Management, General graduates of Utah Valley University earn a median of $54,173 early in their careers. That is a strong return on a $12,044 median debt.

18

Chattahoochee Technical College placed #18 among the best values for marketing/marketing management, general. Set in the suburb of Marietta, Chattahoochee Technical College is a large public institution. In-state tuition and fees average $3,540, with out-of-state students paying around $6,108. Students borrow a median of $9,616 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from Chattahoochee Technical College generally make around $44,673. That is a strong return on a $9,616 median debt.

19

California State University Northridge earned the #19 position for value in marketing/marketing management, general this year. California State University Northridge is a very large public school located in the city of Northridge. Students from in state pay about $7,458 in tuition and fees, with out-of-state students paying around $20,058. Marketing/marketing Management, General graduates carry a median of $14,000 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from California State University Northridge generally make around $37,016. That is a strong return on a $14,000 median debt. Roughly 93% of applicants are accepted.

20
Union County College crest
Union County College
Cranford, NJ

Union County College ranked #20 on our 2026 list of the best value marketing/marketing management, general schools. Union County College is a large public school located in the suburb of Cranford. In-state tuition and fees average $5,280, compared with $9,500 for out-of-state students. Marketing/marketing Management, General graduates carry a median of $14,218 in student loans. Marketing/marketing Management, General graduates of Union County College earn a median of $38,168 early in their careers. Set against $14,218 in median debt, that is a healthy payoff.

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21

Miami Dade College landed the #21 spot for marketing/marketing management, general value this year. Located in the city of Miami, Miami Dade College is a very large public university. Expect in-state tuition and fees of around $2,838, with out-of-state students paying around $9,661. Marketing/marketing Management, General graduates carry a median of $11,967 in student loans. Marketing/marketing Management, General graduates of Miami Dade College earn a median of $40,267 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.

22

Macomb Community College earned the #22 position for value in marketing/marketing management, general this year. Macomb Community College is a very large public school located in the city of Warren. The average in-state cost of tuition and fees is $3,660, compared with $8,370 for out-of-state students. Students borrow a median of $9,862 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $38,758. That is a strong return on a $9,862 median debt.

23

Texas A And M University Central Texas came in at #23 for value in marketing/marketing management, general this year. Texas A And M University Central Texas is a mid-sized public school located in the rural area of Killeen. Students from in state pay about $7,363 in tuition and fees, while out-of-state students pay about $17,155. Students borrow a median of $23,160 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of Texas A And M University Central Texas earn a median of $50,370 early in their careers. The acceptance rate is 100%.

24

Atlanta Technical College ranked #24 on our 2026 list of the best value marketing/marketing management, general schools. Located in the city of Atlanta, Atlanta Technical College is a moderately-sized public university. Expect in-state tuition and fees of around $3,382, compared with $5,950 for out-of-state students. Students borrow a median of $17,655 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $35,441. Set against $17,655 in median debt, that is a healthy payoff.

25

University Of Washington Tacoma Campus placed #25 among the best values for marketing/marketing management, general. Set in the city of Tacoma, University Of Washington Tacoma Campus is a moderately-sized public institution. Students from in state pay about $13,168 in tuition and fees, compared with $43,404 for out-of-state students. Students borrow a median of $15,171 to complete the marketing/marketing management, general program here. Marketing/marketing Management, General graduates of University Of Washington Tacoma Campus earn a median of $51,530 early in their careers. Set against $15,171 in median debt, that is a healthy payoff. Roughly 82% of applicants are accepted.

Rest of the Top 50 Best Value Marketing/Marketing Management, General Schools

These schools also delivered strong value for marketing/marketing management, general this year:

26
27
Florida State University crest
Florida State University
Tallahassee, FL
28
29
30
31
32
33
34
35
36
37
Skagit Valley College crest
Skagit Valley College
Mount Vernon, WA
38
39
40
41
42
43
44
45
Cuny York College crest
Cuny York College
Jamaica, NY
46
47
48
49
50

Rest of the Top 15% Best Value Marketing/Marketing Management, General Schools

These schools also placed among the best values for marketing/marketing management, general this year:

Rank College Location
#51 Northwest Mississippi Community College Senatobia, MS Full Report
#52 Northeast Wisconsin Technical College Green Bay, WI Full Report
#53 Latter Day Saints Business College Salt Lake City, UT Full Report
#54 Kirkwood Community College Cedar Rapids, IA Full Report
#55 The University Of Texas Pan American Edinburg, TX Full Report
#56 Florida Gulf Coast University Fort Myers, FL Full Report
#57 Weber State University Ogden, UT Full Report
#58 The University Of West Florida Pensacola, FL Full Report
#59 Suny College At Old Westbury Old Westbury, NY Full Report
#60 Shoreline Community College Shoreline, WA Full Report
#61 College Of Western Idaho Nampa, ID Full Report
#62 Laredo Community College Laredo, TX Full Report
#63 Western Governors University Salt Lake City, UT Full Report
#64 University Of Nevada Las Vegas Las Vegas, NV Full Report
#65 University Of Puerto Rico Rio Piedras San Juan, PR Full Report
#66 Bellevue College Bellevue, WA Full Report
#67 Des Moines Area Community College Ankeny, IA Full Report
#68 Meridian Community College Meridian, MS Full Report
#69 Chippewa Valley Technical College Eau Claire, WI Full Report
#70 Suny Westchester Community College Valhalla, NY Full Report
#71 Western New Mexico University Silver City, NM Full Report
#72 University Of Washington Seattle Campus Seattle, WA Full Report
#73 University Of Illinois At Chicago Chicago, IL Full Report
#74 Western Technical College La Cross La Crosse, WI Full Report
#75 Mississippi Gulf Coast Community College Perkinston, MS Full Report
#76 Garden City Community College Garden City, KS Full Report
#77 University Of Utah Salt Lake City, UT Full Report
#78 University Of North Carolina At Greensboro Greensboro, NC Full Report
#79 University Of Georgia Athens, GA Full Report
#80 Century College White Bear Lake, MN Full Report
#81 Northcentral Technical College Wausau, WI Full Report
#82 Purdue University Main Campus West Lafayette, IN Full Report
#83 University Of Michigan Dearborn Dearborn, MI Full Report
#84 University Of Arkansas Fort Smith Fort Smith, AR Full Report
#85 Mid State Technical College Wisconsin Rapids, WI Full Report
#86 Murray State University Murray, KY Full Report
#87 Arizona State University Tempe, AZ Full Report
#88 Utah State University Logan, UT Full Report
#89 University Of Nebraska At Omaha Omaha, NE Full Report
#90 Portland Community College Portland, OR Full Report

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DEBUG: offers_url = https://www.collegefactual.com/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/offers.json
DEBUG: major_slug = ""
DEBUG: offers_url is valid, proceeding to fetch data
DEBUG: offers_data.offers found, count = 19
DEBUG: Specific major detected (cip4 = 52.14), keeping min_relevance at 0.5
DEBUG: Starting relevance filtering - min_relevance = 0.5, max_relevance = 1
DEBUG: Checking offer "MBA - Marketing (I Have a Bachelors)" with relevance 1
DEBUG: ✓ Offer "MBA - Marketing (I Have a Bachelors)" ACCEPTED (relevance 1)
DEBUG: Checking offer "AS in Marketing" with relevance 1
DEBUG: ✓ Offer "AS in Marketing" ACCEPTED (relevance 1)
DEBUG: Checking offer "BS in Marketing" with relevance 1
DEBUG: ✓ Offer "BS in Marketing" ACCEPTED (relevance 1)
DEBUG: Checking offer "MBA in Marketing" with relevance 1
DEBUG: ✓ Offer "MBA in Marketing" ACCEPTED (relevance 1)
DEBUG: Checking offer "MS in Marketing" with relevance 1
DEBUG: ✓ Offer "MS in Marketing" ACCEPTED (relevance 1)
DEBUG: Checking offer "BS in Business Administration - Marketing" with relevance 0.9
DEBUG: ✓ Offer "BS in Business Administration - Marketing" ACCEPTED (relevance 0.9)
DEBUG: Checking offer "BS in Marketing - Digital Marketing" with relevance 0.8
DEBUG: ✓ Offer "BS in Marketing - Digital Marketing" ACCEPTED (relevance 0.8)
DEBUG: Checking offer "MS in Marketing - Digital Marketing" with relevance 0.8
DEBUG: ✓ Offer "MS in Marketing - Digital Marketing" ACCEPTED (relevance 0.8)
DEBUG: Checking offer "Social Media Marketing (I Have a Bachelors)" with relevance 0.7
DEBUG: ✓ Offer "Social Media Marketing (I Have a Bachelors)" ACCEPTED (relevance 0.7)
DEBUG: Checking offer "BS in Marketing - Social Media Marketing" with relevance 0.7
DEBUG: ✓ Offer "BS in Marketing - Social Media Marketing" ACCEPTED (relevance 0.7)
DEBUG: Checking offer "MS in Marketing - Marketing Research & Analytics" with relevance 0.7
DEBUG: ✓ Offer "MS in Marketing - Marketing Research & Analytics" ACCEPTED (relevance 0.7)
DEBUG: Checking offer "MS in Marketing - New Media & Communications" with relevance 0.7
DEBUG: ✓ Offer "MS in Marketing - New Media & Communications" ACCEPTED (relevance 0.7)
DEBUG: Checking offer "MS in Marketing - Social Media Marketing" with relevance 0.7
DEBUG: ✓ Offer "MS in Marketing - Social Media Marketing" ACCEPTED (relevance 0.7)
DEBUG: Checking offer "Social Media (I Have a HS Diploma or Associate Degree)" with relevance 0.5
DEBUG: ✓ Offer "Social Media (I Have a HS Diploma or Associate Degree)" ACCEPTED (relevance 0.5)
DEBUG: Checking offer "Social Media (I Have a HS Diploma or Associate Degree)" with relevance 0.5
DEBUG: ✓ Offer "Social Media (I Have a HS Diploma or Associate Degree)" ACCEPTED (relevance 0.5)
DEBUG: Checking offer "Social Media (I Have a Bachelors)" with relevance 0.5
DEBUG: ✓ Offer "Social Media (I Have a Bachelors)" ACCEPTED (relevance 0.5)
DEBUG: relevant_offers count = 16
DEBUG: relevant_offers > 0, checking for ESYOH offers
DEBUG: ESYOH filtering - found 5 ESYOH offers with relevance >= 0.5
DEBUG: esyoh_offers count = 5
DEBUG: ESYOH offers found, rendering ESYOH widget
DEBUG: most_relevant_only = true, filtering for most relevant
DEBUG: Found 1 offers with relevance >= 1.0

Honorable Mentions

Also worth considering for value in marketing/marketing management, general:

Rank College Location
#91 University Of North Georgia Dahlonega, GA Full Report
#92 Pearl River Community College Poplarville, MS Full Report
#93 Georgia Piedmont Technical College Clarkston, GA Full Report
#94 Western Kentucky University Bowling Green, KY Full Report
#95 Texas Womans University Denton, TX Full Report
#96 American Public University System Charles Town, WV Full Report
#97 Ozarks Technical Community College Springfield, MO Full Report
#98 Southeastern Oklahoma State University Durant, OK Full Report
#99 Northern Illinois University Dekalb, IL Full Report
#100 Glen Oaks Community College Centreville, MI Full Report
#101 Eastern Kentucky University Richmond, KY Full Report
#102 Madison Area Technical College Madison, WI Full Report
#103 Guam Community College Mangilao, GU Full Report
#104 Green River Community College Auburn, WA Full Report
#105 The University Of Texas Of The Permian Basin Odessa, TX Full Report
#106 University Of Houston Clear Lake Houston, TX Full Report
#107 University Of Wisconsin Parkside Kenosha, WI Full Report
#108 University Of Houston Victoria Victoria, TX Full Report
#109 University Of Wyoming Laramie, WY Full Report
#110 University Of Minnesota Crookston Crookston, MN Full Report
#111 Middle Tennessee State University Murfreesboro, TN Full Report
#112 Washington State University Pullman, WA Full Report
#113 Jones County Junior College Ellisville, MS Full Report
#114 Brigham Young University Provo Provo, UT Full Report
#115 The University Of Texas At San Antonio San Antonio, TX Full Report
#116 North Carolina A And T State University Greensboro, NC Full Report
#117 West Virginia University Morgantown, WV Full Report
#118 Augustana College Illinois Rock Island, IL Full Report
#119 University Of Mississippi Main Campus University, MS Full Report
#120 Ferris State University Big Rapids, MI Full Report

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Notes and References

This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).

Ranking method: College Major Best Value · 1077 schools evaluated.

*Averages shown above reflect the top 596 ranked schools only.

More about our data sources and methodologies.

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