2026 Best Value Marketing/Marketing Management, General Schools in North Carolina

[Marketing/Marketing Management, General](/majors/business-management-marketing-sales/marketing/marketing-marketing-management-general/) programs reward a close look at where your money goes furthest. The best values balance affordable tuition against strong post-graduation earnings.
To produce this 2026 ranking, College Factual evaluated 24 schools on the balance of cost and outcomes for marketing/marketing management, general students.
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2026 Best Value Marketing/Marketing Management, General Schools in North Carolina
Below are the schools that deliver the strongest value in marketing/marketing management, general, balancing cost against outcomes.
Best Value Marketing/Marketing Management, General Schools
Our analysis ranked University Of North Carolina At Greensboro the best value for a degree in marketing/marketing management, general in North Carolina. University Of North Carolina At Greensboro is a large public school located in the city of Greensboro. Students from in state pay about $7,661 in tuition and fees, with out-of-state students paying around $24,012. Marketing/marketing Management, General graduates carry a median of $24,977 in student loans. Marketing/marketing Management, General graduates of University Of North Carolina At Greensboro earn a median of $42,595 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 88% of applicants are accepted.
University Of North Carolina At Charlotte came in at #2 on our 2026 list of the best value marketing/marketing management, general schools. Set in the city of Charlotte, University Of North Carolina At Charlotte is a very large public institution. Students from in state pay about $7,239 in tuition and fees, compared with $22,492 for out-of-state students. Students borrow a median of $21,500 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $43,619. Weighed against typical debt, the earnings make a compelling case for value. Roughly 80% of applicants are accepted.
Students looking for strong value in marketing/marketing management, general will find it at North Carolina A And T State University, which ranked #3. North Carolina A And T State University is a large public school located in the city of Greensboro. Expect in-state tuition and fees of around $6,813, while out-of-state students pay about $20,673. Marketing/marketing Management, General graduates carry a median of $27,375 in student loans. Early-career marketing/marketing management, general graduates make about $48,042. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 50%.
A rank of #4 makes Western Carolina University one of the best values for marketing/marketing management, general. Located in the town of Cullowhee, Western Carolina University is a large public university. Students from in state pay about $4,630 in tuition and fees, while out-of-state students pay about $8,630. Marketing/marketing Management, General graduates carry a median of $23,508 in student loans. Marketing/marketing Management, General graduates of Western Carolina University earn a median of $33,197 early in their careers. Set against $23,508 in median debt, that is a healthy payoff. The acceptance rate is 82%.
Appalachian State University came in at #5 on our 2026 list of the best value marketing/marketing management, general schools. Set in the town of Boone, Appalachian State University is a very large public institution. Expect in-state tuition and fees of around $7,579, while out-of-state students pay about $25,212. Students borrow a median of $19,500 to complete the marketing/marketing management, general program here. Soon after graduation, marketing/marketing management, general degree recipients from Appalachian State University generally make around $42,999. Set against $19,500 in median debt, that is a healthy payoff. The acceptance rate is 90%.
East Carolina University ranked #6 on our 2026 list of the best value marketing/marketing management, general schools. East Carolina University is a very large public school located in the city of Greenville. The average in-state cost of tuition and fees is $7,361, compared with $23,638 for out-of-state students. Typical student debt for marketing/marketing management, general graduates is $24,992. Marketing/marketing Management, General graduates of East Carolina University earn a median of $56,161 early in their careers. Set against $24,992 in median debt, that is a healthy payoff. Roughly 89% of applicants are accepted.
North Carolina State University At Raleigh landed the #7 spot for marketing/marketing management, general value this year. North Carolina State University At Raleigh is a very large public school located in the city of Raleigh. Expect in-state tuition and fees of around $8,799, with out-of-state students paying around $32,847. Typical student debt for marketing/marketing management, general graduates is $19,500. Marketing/marketing Management, General graduates of North Carolina State University At Raleigh earn a median of $117,557 early in their careers. That is a strong return on a $19,500 median debt. North Carolina State University At Raleigh admits about 42% of applicants.
Meredith College earned the #8 position for value in marketing/marketing management, general this year. Meredith College is a small private not-for-profit school located in the city of Raleigh. Students from in state pay about $45,630 in tuition and fees. Marketing/marketing Management, General graduates carry a median of $27,000 in student loans. Early-career marketing/marketing management, general graduates make about $45,883. Weighed against typical debt, the earnings make a compelling case for value. Roughly 74% of applicants are accepted.
Wingate University ranked #9 on our 2026 list of the best value marketing/marketing management, general schools. Set in the suburb of Wingate, Wingate University is a mid-sized private not-for-profit institution. In-state tuition and fees average $42,576. Typical student debt for marketing/marketing management, general graduates is $23,100. Early-career marketing/marketing management, general graduates make about $36,777. Weighed against typical debt, the earnings make a compelling case for value. Wingate University admits about 91% of applicants.
Lenoir Rhyne University came in at #10 for value in marketing/marketing management, general this year. Lenoir Rhyne University is a mid-sized private not-for-profit school located in the city of Hickory. Expect in-state tuition and fees of around $31,900. Marketing/marketing Management, General graduates carry a median of $26,900 in student loans. Early-career marketing/marketing management, general graduates make about $49,985. That is a strong return on a $26,900 median debt. Roughly 85% of applicants are accepted.
Campbell University ranked #11 on our 2026 list of the best value marketing/marketing management, general schools. Campbell University is a moderately-sized private not-for-profit school located in the town of Buies Creek. Students from in state pay about $41,600 in tuition and fees. Students borrow a median of $18,994 to complete the marketing/marketing management, general program here. Early-career marketing/marketing management, general graduates make about $40,572. Weighed against typical debt, the earnings make a compelling case for value. Roughly 87% of applicants are accepted.
High Point University ranked #12 on our 2026 list of the best value marketing/marketing management, general schools. Located in the city of High Point, High Point University is a moderately-sized private not-for-profit university. The average in-state cost of tuition and fees is $45,312. Marketing/marketing Management, General graduates carry a median of $23,785 in student loans. Soon after graduation, marketing/marketing management, general degree recipients from High Point University generally make around $113,352. That is a strong return on a $23,785 median debt. High Point University admits about 75% of applicants.
Elon University landed the #13 spot for marketing/marketing management, general value this year. Located in the suburb of Elon, Elon University is a moderately-sized private not-for-profit university. In-state tuition and fees average $46,958. Marketing/marketing Management, General graduates carry a median of $21,500 in student loans. Marketing/marketing Management, General graduates of Elon University earn a median of $55,893 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 66%.
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Notes and References
This ranking is produced by College Factual (MF_RANKING_2025), 2026 edition. The methodology weighs the cost of a degree against the earnings graduates go on to achieve, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 24 schools evaluated.
*Averages shown above reflect the top 13 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.