2026 Best Value Marketing Schools in Wisconsin

[Marketing](/majors/business-management-marketing-sales/marketing/) is a field worth comparing on the balance of cost and outcomes. A high-value program keeps cost low while graduates go on to earn well.
College Factual analyzed 37 schools to build this 2026 ranking of the best value marketing schools.
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2026 Best Value Marketing Schools in Wisconsin
Below are the schools that deliver the strongest value in marketing, balancing cost against outcomes.
Best Value Marketing Schools
Leading the list is Waukesha County Technical College, our #1 best value for marketing in Wisconsin. Located in the suburb of Pewaukee, Waukesha County Technical College is a large public university. Expect in-state tuition and fees of around $4,803, while out-of-state students pay about $7,046. Students borrow a median of $16,595 to complete the marketing program here. Marketing graduates of Waukesha County Technical College earn a median of $34,630 early in their careers. That is a strong return on a $16,595 median debt.
Milwaukee Area Technical College came in at #2 on our 2026 list of the best value marketing schools. Set in the city of Milwaukee, Milwaukee Area Technical College is a very large public institution. Expect in-state tuition and fees of around $5,184, with out-of-state students paying around $7,427. Typical student debt for marketing graduates is $18,296. Marketing graduates of Milwaukee Area Technical College earn a median of $38,325 early in their careers. That is a strong return on a $18,296 median debt.
Students looking for strong value in marketing will find it at Northeast Wisconsin Technical College, which ranked #3. Northeast Wisconsin Technical College is a large public school located in the city of Green Bay. The average in-state cost of tuition and fees is $4,960, with out-of-state students paying around $7,203. Marketing graduates carry a median of $14,997 in student loans. Marketing graduates of Northeast Wisconsin Technical College earn a median of $42,016 early in their careers. Set against $14,997 in median debt, that is a healthy payoff.
Fox Valley Technical College came in at #4 on our 2026 list of the best value marketing schools. Set in the suburb of Appleton, Fox Valley Technical College is a large public institution. Students from in state pay about $5,040 in tuition and fees, compared with $7,283 for out-of-state students. Typical student debt for marketing graduates is $13,319. Soon after graduation, marketing degree recipients from Fox Valley Technical College generally make around $44,020. Weighed against typical debt, the earnings make a compelling case for value.
University Of Wisconsin Parkside is a great value for students pursuing a degree in marketing, landing the #5 spot this year. Set in the rural area of Kenosha, University Of Wisconsin Parkside is a mid-sized public institution. Expect in-state tuition and fees of around $8,270, with out-of-state students paying around $17,429. Marketing graduates carry a median of $20,900 in student loans. Marketing graduates of University Of Wisconsin Parkside earn a median of $40,916 early in their careers. Set against $20,900 in median debt, that is a healthy payoff. Roughly 75% of applicants are accepted.
Mid State Technical College ranked #6 on our 2026 list of the best value marketing schools. Set in the town of Wisconsin Rapids, Mid State Technical College is a moderately-sized public institution. Expect in-state tuition and fees of around $5,002, while out-of-state students pay about $7,171. Marketing graduates carry a median of $11,626 in student loans. Soon after graduation, marketing degree recipients from Mid State Technical College generally make around $41,678. That is a strong return on a $11,626 median debt.
Chippewa Valley Technical College ranked #7 on our 2026 list of the best value marketing schools. Chippewa Valley Technical College is a large public school located in the city of Eau Claire. The average in-state cost of tuition and fees is $4,844, with out-of-state students paying around $7,087. Typical student debt for marketing graduates is $12,000. Marketing graduates of Chippewa Valley Technical College earn a median of $35,014 early in their careers. Set against $12,000 in median debt, that is a healthy payoff.
Northcentral Technical College placed #8 among the best values for marketing. Northcentral Technical College is a moderately-sized public school located in the city of Wausau. Expect in-state tuition and fees of around $4,889, with out-of-state students paying around $7,132. Students borrow a median of $11,709 to complete the marketing program here. Marketing graduates of Northcentral Technical College earn a median of $41,696 early in their careers. Set against $11,709 in median debt, that is a healthy payoff.
Western Technical College La Cross earned the #9 position for value in marketing this year. Western Technical College La Cross is a moderately-sized public school located in the city of La Crosse. The average in-state cost of tuition and fees is $4,820, compared with $7,078 for out-of-state students. Marketing graduates carry a median of $13,669 in student loans. Early-career marketing graduates make about $43,479. Weighed against typical debt, the earnings make a compelling case for value.
Madison Area Technical College earned the #10 position for value in marketing this year. Madison Area Technical College is a large public school located in the city of Madison. Expect in-state tuition and fees of around $4,977, with out-of-state students paying around $7,141. Marketing graduates carry a median of $16,812 in student loans. Marketing graduates of Madison Area Technical College earn a median of $44,279 early in their careers. Weighed against typical debt, the earnings make a compelling case for value.
University Of Wisconsin Green Bay earned the #11 position for value in marketing this year. University Of Wisconsin Green Bay is a large public school located in the city of Green Bay. Students from in state pay about $8,700 in tuition and fees, while out-of-state students pay about $17,288. Students borrow a median of $24,477 to complete the marketing program here. Marketing graduates of University Of Wisconsin Green Bay earn a median of $42,853 early in their careers. Set against $24,477 in median debt, that is a healthy payoff. University Of Wisconsin Green Bay admits about 89% of applicants.
University Of Wisconsin Stevens Point placed #12 among the best values for marketing. Set in the town of Stevens Point, University Of Wisconsin Stevens Point is a moderately-sized public institution. In-state tuition and fees average $9,228, compared with $18,248 for out-of-state students. Marketing graduates carry a median of $24,161 in student loans. Early-career marketing graduates make about $41,256. Set against $24,161 in median debt, that is a healthy payoff. Roughly 92% of applicants are accepted.
University Of Wisconsin Platteville came in at #13 for value in marketing this year. Set in the town of Platteville, University Of Wisconsin Platteville is a moderately-sized public institution. Expect in-state tuition and fees of around $8,644, with out-of-state students paying around $17,603. Typical student debt for marketing graduates is $23,677. Marketing graduates of University Of Wisconsin Platteville earn a median of $56,998 early in their careers. That is a strong return on a $23,677 median debt. Roughly 89% of applicants are accepted.
University Of Wisconsin Oshkosh placed #14 among the best values for marketing. Located in the city of Oshkosh, University Of Wisconsin Oshkosh is a large public university. Expect in-state tuition and fees of around $8,532, while out-of-state students pay about $16,446. Students borrow a median of $22,082 to complete the marketing program here. Marketing graduates of University Of Wisconsin Oshkosh earn a median of $51,607 early in their careers. Weighed against typical debt, the earnings make a compelling case for value. Roughly 86% of applicants are accepted.
University Of Wisconsin Whitewater placed #15 among the best values for marketing. University Of Wisconsin Whitewater is a large public school located in the town of Whitewater. Expect in-state tuition and fees of around $8,616, with out-of-state students paying around $18,716. Typical student debt for marketing graduates is $26,000. Soon after graduation, marketing degree recipients from University Of Wisconsin Whitewater generally make around $47,664. That is a strong return on a $26,000 median debt. The acceptance rate is 86%.
University Of Wisconsin Madison landed the #16 spot for marketing value this year. Set in the city of Madison, University Of Wisconsin Madison is a very large public institution. The average in-state cost of tuition and fees is $11,603, with out-of-state students paying around $42,103. Typical student debt for marketing graduates is $20,500. Soon after graduation, marketing degree recipients from University Of Wisconsin Madison generally make around $91,298. Set against $20,500 in median debt, that is a healthy payoff. University Of Wisconsin Madison admits about 45% of applicants.
University Of Wisconsin La Crosse placed #17 among the best values for marketing. Located in the city of La Crosse, University Of Wisconsin La Crosse is a large public university. Expect in-state tuition and fees of around $10,070, while out-of-state students pay about $19,517. Typical student debt for marketing graduates is $25,000. Early-career marketing graduates make about $46,432. Set against $25,000 in median debt, that is a healthy payoff. University Of Wisconsin La Crosse admits about 76% of applicants.
University Of Wisconsin Milwaukee ranked #18 on our 2026 list of the best value marketing schools. Set in the city of Milwaukee, University Of Wisconsin Milwaukee is a very large public institution. The average in-state cost of tuition and fees is $10,398, compared with $22,398 for out-of-state students. Marketing graduates carry a median of $26,000 in student loans. Marketing graduates of University Of Wisconsin Milwaukee earn a median of $45,966 early in their careers. That is a strong return on a $26,000 median debt. The acceptance rate is 91%.
University Of Wisconsin Eau Claire landed the #19 spot for marketing value this year. Located in the city of Eau Claire, University Of Wisconsin Eau Claire is a large public university. In-state tuition and fees average $9,642, while out-of-state students pay about $19,228. Marketing graduates carry a median of $21,875 in student loans. Early-career marketing graduates make about $51,621. Set against $21,875 in median debt, that is a healthy payoff. Roughly 82% of applicants are accepted.
Wisconsin Lutheran College placed #20 among the best values for marketing. Wisconsin Lutheran College is a small private not-for-profit school located in the city of Milwaukee. Students from in state pay about $36,110 in tuition and fees. Typical student debt for marketing graduates is $26,916. Soon after graduation, marketing degree recipients from Wisconsin Lutheran College generally make around $54,908. Set against $26,916 in median debt, that is a healthy payoff. Roughly 78% of applicants are accepted.
Carroll University earned the #21 position for value in marketing this year. Located in the city of Waukesha, Carroll University is a mid-sized private not-for-profit university. Expect in-state tuition and fees of around $38,890. Students borrow a median of $26,250 to complete the marketing program here. Early-career marketing graduates make about $43,841. That is a strong return on a $26,250 median debt. The acceptance rate is 67%.
Carthage College placed #22 among the best values for marketing. Carthage College is a mid-sized private not-for-profit school located in the city of Kenosha. Expect in-state tuition and fees of around $38,750. Students borrow a median of $27,000 to complete the marketing program here. Marketing graduates of Carthage College earn a median of $50,175 early in their careers. Set against $27,000 in median debt, that is a healthy payoff. Carthage College admits about 87% of applicants.
Saint Norbert College ranked #23 on our 2026 list of the best value marketing schools. Saint Norbert College is a mid-sized private not-for-profit school located in the suburb of De Pere. Expect in-state tuition and fees of around $45,580. Students borrow a median of $27,000 to complete the marketing program here. Early-career marketing graduates make about $46,934. Set against $27,000 in median debt, that is a healthy payoff. The acceptance rate is 86%.
Concordia University Wisconsin landed the #24 spot for marketing value this year. Located in the suburb of Mequon, Concordia University Wisconsin is a moderately-sized private not-for-profit university. The average in-state cost of tuition and fees is $35,470. Typical student debt for marketing graduates is $26,000. Soon after graduation, marketing degree recipients from Concordia University Wisconsin generally make around $39,614. That is a strong return on a $26,000 median debt. The acceptance rate is 78%.
Marquette University landed the #25 spot for marketing value this year. Marquette University is a large private not-for-profit school located in the city of Milwaukee. Students from in state pay about $51,170 in tuition and fees. Marketing graduates carry a median of $26,000 in student loans. Soon after graduation, marketing degree recipients from Marquette University generally make around $53,415. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 81%.
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Notes and References
The ranking above is published by College Factual (MF_RANKING_2025), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment, drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · 37 schools evaluated.
*Averages shown above reflect the top 24 ranked schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE), serves as the core of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
More about our data sources and methodologies.