by our College Data Analytics TeamCollege Factual reviewed 43 schools in Texas to determine which ones were the best for bachelor's degree seekers in the field of marketing. When you put them all together, these colleges and universities awarded 4,063 bachelor's degrees in marketing during the 2022-2023 academic year.
What's on this page: * Our Methodology
Your choice of marketing for getting your bachelor's degree school matters. This section explores some of the factors we include in our ranking and how much they vary depending on the school you select. Below we explain some of the most important factors to consider before making your choice:
The overall quality of a bachelor's degree school is important to ensure a quality education, not just how well they do in a particular major. To account for this we consider a college's overall Best Colleges ranking which itself looks at a host of various factors like degree completion, educational resources, student body caliber and post-graduation earnings for the school as a whole.
Average early-career salary of those graduating with their bachelor's degree is one indicator we use in our analysis to find the schools that offer the highest-quality education. After all, your bachelor's degree won't mean much if it doesn't help you find a job that will help you earn a living.
The metrics below are just some of the other metrics that we use to determine our rankings.
Our full ranking methodology documents in more detail how we consider these factors to identify the best colleges for marketing students working on their bachelor's degree.
The marketing school you choose to invest your time and money in matters. To help you make the decision that is right for you, we've developed a number of major-specific rankings, including this list of the Best Marketing Bachelor's Degree Schools in Texas.
To further help you make the college decision, we've developed a unique tool called College Combat that allows you to compare schools based on the factors that matter the most to you. Go ahead and give it a try, or bookmark the link so you can check it out later.
The following list ranks the best colleges and universities for pursuing a bachelor's degree in marketing.
Texas A&M University - College Station is a wonderful choice for individuals pursuing a bachelor's degree in marketing. Texas A&M College Station is a very large public university located in the midsize city of College Station.
Marketing bachelor's degree recipients from Texas A&M University - College Station get an earnings boost of around $7,519 over the typical earnings of marketing graduates.
More information about a bachelor’s in marketing from Texas A&M University - College Station
It's hard to beat Texas Tech University if you want to pursue a bachelor's degree in marketing. Located in the large city of Lubbock, Texas Tech is a public university with a fairly large student population.
Marketing bachelor's degree recipients from Texas Tech University earn a boost of about $5,827 above the average income of marketing majors.
More information about a bachelor’s in marketing from Texas Tech University
Baylor University is one of the best schools in the country for getting a bachelor's degree in marketing. Located in the medium-sized city of Waco, Baylor is a private not-for-profit university with a fairly large student population.
Those marketing students who get their bachelor's degree from Baylor University earn $13,216 more than the typical marketing student.
More information about a bachelor’s in marketing from Baylor University
Every student who is interested in a bachelor's degree in marketing needs to take a look at The University of Texas at Austin. UT Austin is a very large public university located in the city of Austin.
Marketing bachelor's degree recipients from The University of Texas at Austin receive an earnings boost of about $15,482 over the average earnings of marketing graduates.
More information about a bachelor’s in marketing from The University of Texas at Austin
TCU is a large private not-for-profit university located in the large city of Fort Worth.
Marketing bachelor's degree recipients from Texas Christian University get an earnings boost of about $24,551 above the typical earnings of marketing graduates.
More information about a bachelor’s in marketing from Texas Christian University
SMU is a large private not-for-profit university located in the large suburb of Dallas.
Marketing bachelor's degree recipients from Southern Methodist University get an earnings boost of about $6,844 over the average income of marketing majors.
More information about a bachelor’s in marketing from Southern Methodist University
UT Dallas is a very large public university located in the city of Richardson.
Marketing bachelor's degree recipients from The University of Texas at Dallas receive an earnings boost of approximately $7,438 over the average earnings of marketing majors.
More information about a bachelor’s in marketing from The University of Texas at Dallas
Texas State is a very large public university located in the city of San Marcos.
Those marketing students who get their bachelor's degree from Texas State University receive $4,126 more than the typical marketing student.
More information about a bachelor’s in marketing from Texas State University
UNT is a very large public university located in the city of Denton.
After graduation, marketing bachelor's recipients generally earn an average of $43,828 in the first five years of their career.
More information about a bachelor’s in marketing from University of North Texas
UTSA is a fairly large public university located in the large city of San Antonio.
Bachelor's students who receive their degree from the marketing program earn about $36,862 for their early career.
More information about a bachelor’s in marketing from The University of Texas at San AntonioLearn about other programs related to Marketing that might interest you.
BS in Marketing - Digital Marketing
Increase revenue for your organization when you learn to incorporate targeted digital strategies and real-time analytics into your overall marketing plans. The BS in Marketing with a concentration in Digital Marketing teaches the fundamentals that can give you the edge in this dynamic field.
BS in Marketing - Social Media Marketing
Gain an in-depth understanding of today's constantly evolving social media world with this specialized online bachelor's from Southern New Hampshire University.
Explore all the Best Marketing Colleges in the Southwest Area or other specific states within that region.
| State | Colleges | Degrees Awarded |
|---|---|---|
| Arizona | 200 | 865 |
| Oklahoma | 190 | 731 |
| New Mexico | 133 | 100 |
One of 21 majors within the Business, Management & Marketing area of study, Marketing has other similar majors worth exploring.
| Major | Annual Graduates |
|---|---|
| Marketing/Marketing Management, General | 4,059 |
| Digital Marketing | 3 |
| Other Marketing | 1 |
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 7,780 |
| Finance & Financial Management | 4,650 |
| Accounting | 3,824 |
| General Business/Commerce | 2,009 |
| Management Information Systems | 1,220 |
| Human Resource Management | 599 |
| Hospitality Management | 441 |
| General Sales & Marketing | 383 |
| Entrepreneurial Studies | 372 |
| Management Sciences & Quantitative Methods | 349 |
